Red Robin Launches New Value Menu, Big YUMMM Deals Starting at $9.99
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 21 2026
0mins
Source: Newsfilter
- New Menu Launch: Red Robin is set to introduce its Big YUMMM®Deals value menu on January 26, 2026, featuring over six delicious meal options starting at just $9.99, aimed at attracting budget-conscious diners and potentially increasing customer traffic and sales.
- Enhanced Drink Specials: The new menu also includes all-day drink specials, allowing guests to enjoy a $5 Coors Light® pint or an $8 House Margarita, which enhances the dining experience and boosts additional sales opportunities.
- Diverse Offerings: The menu expansion goes beyond burgers, introducing hand-breaded crispy chicken sandwiches and three protein-packed salmon entrées, catering to varied customer tastes and thereby enhancing brand appeal and market competitiveness.
- Improved Customer Experience: CEO Dave Pace emphasized that the new value menu allows diners to enjoy high quality and variety at reasonable prices, which is expected to significantly enhance customer loyalty and repeat visits.
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Analyst Views on RRGB
Wall Street analysts forecast RRGB stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for RRGB is 10.00 USD with a low forecast of 7.00 USD and a high forecast of 12.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
4 Analyst Rating
4 Buy
0 Hold
0 Sell
Strong Buy
Current: 3.800
Low
7.00
Averages
10.00
High
12.00
Current: 3.800
Low
7.00
Averages
10.00
High
12.00
About RRGB
Red Robin Gourmet Burgers, Inc., together with its subsidiaries, primarily operates, franchises, and develops casual dining restaurants in North America. The Company's menu features its signature product, a line of Gourmet Burgers with layers of fresh ingredients and fresh ground beef. It also offers burgers made with other proteins, including chicken breasts (grilled or fried), turkey patties, as well as a proprietary vegetarian patty and the Impossible plant-based burger patty. The Company offers a selection of buns, including gluten-free, sesame, brioche, and lettuce wraps, with a variety of toppings, including house-made sauces, crispy onion straws, sauteed mushrooms, several cheese choices, and a fried egg. It serves an array of other mainstream items, such as Donatos pizza, wings, salads, other entrees, and desserts. The Company’s beverage categories include alcoholic and non-alcoholic specialty drinks, cocktails, wine, and a variety of domestic, imported, and craft beers.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Red Robin Launches New Value Menu, Big YUMMM Deals Starting at $9.99
- New Menu Launch: Red Robin is set to introduce its Big YUMMM®Deals value menu on January 26, 2026, featuring over six delicious meal options starting at just $9.99, aimed at attracting budget-conscious diners and potentially increasing customer traffic and sales.
- Enhanced Drink Specials: The new menu also includes all-day drink specials, allowing guests to enjoy a $5 Coors Light® pint or an $8 House Margarita, which enhances the dining experience and boosts additional sales opportunities.
- Diverse Offerings: The menu expansion goes beyond burgers, introducing hand-breaded crispy chicken sandwiches and three protein-packed salmon entrées, catering to varied customer tastes and thereby enhancing brand appeal and market competitiveness.
- Improved Customer Experience: CEO Dave Pace emphasized that the new value menu allows diners to enjoy high quality and variety at reasonable prices, which is expected to significantly enhance customer loyalty and repeat visits.
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Christopher Meyer Appointed Interim CFO of Red Robin Gourmet Burgers
New CFO Appointment: Red Robin Gourmet Burgers has appointed Christopher Meyer as interim chief financial officer, effective December 1, replacing Todd Wilson who will depart on December 12.
Contract Details: Meyer's interim CFO agreement with Red Robin, initiated on November 27, is set to expire on May 31, 2026, unless terminated or extended.
Previous Experience: Meyer previously held the position of CFO and executive vice president at Bloomin’ Brands until April 2024.
Stock Performance: Following the announcement, shares of Red Robin Gourmet Burgers have decreased by more than 2% at the market's opening on Monday.
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