MEDIROM Surpasses 20,000 Human Authentications with 'Orb' Device
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 08 2026
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Source: Globenewswire
- Surge in Authentications: As of December 28, 2025, MEDIROM has surpassed 20,000 human authentications using the 'Orb' device at its subsidiary's 'Re.Ra.Ku' relaxation salons, doubling from 10,000 cases on October 23, 2025, indicating rapid growth potential in digital infrastructure.
- Event-Driven Growth: The spike in authentications was largely driven by the company's 25th anniversary event, ‘The 5-Minute Shoulder Massage Campaign for 250,000 People,’ which attracted significant customer interest by offering free shoulder massages, facilitating rapid technology adoption.
- Nationwide Expansion Plans: MEDIROM aims to install 'Orb' devices in 200 salons across the country, progressively broadening access to this new social infrastructure, thereby enhancing customer experience and competitive positioning in the market.
- Strategic Partnership Outlook: MEDIROM's involvement in the 'World' project, aimed at creating the largest network of real humans, positions the company favorably for future developments in digital infrastructure, driving ongoing growth in the health tech sector.
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About MRM
Medirom Healthcare Technologies Inc is a Japan-based holistic health services provider. The Company is a franchiser and operator of healthcare salons across Japan and is a preferred platform partner for large consumer brands, healthcare service providers and government entities. The Company mainly operates in two business segments. The Relaxation Salon Segment is engaged in the development of relaxation studios nationwide, centered on Re.Ra.Ku for the purpose of health management services. The Digital Preventative Healthcare Segment is involved in the sampling business, which includes brand promotion and consumer analysis for third party brands of corporate clients, government-sponsored specific health guidance program, utilizing internally-developed on-demand health monitoring smartphone application Lav, as well as MOTHER Tracker for fitness applications, and preventative healthcare services utilizing digital application and devices.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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