Intuit Partners with Affirm to Introduce BNPL Options in QuickBooks
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
0mins
Source: seekingalpha
- BNPL Integration: Intuit announced a multi-year partnership with Affirm to integrate buy now, pay later options into QuickBooks Payments, enabling small businesses to offer customers installment payment options, thereby enhancing customer purchasing power and improving cash flow.
- Market Demand Response: According to a survey by Intuit QuickBooks, approximately 56% of small businesses face unpaid invoices, averaging $17,500 per business, and this collaboration aims to assist small firms in better managing receivables and reducing financial strain.
- Enhanced Payment Processing: With over $2 trillion in invoices managed annually on the Intuit platform, this integration will further accelerate frictionless payment capabilities, allowing customers to manage and grow their businesses all in one place, thus improving user experience.
- Industry Collaboration Expansion: Affirm recently struck a similar pay-over-time deal with Fiserv, enabling thousands of U.S. bank and credit union clients to offer flexible payment options, showcasing the broad application potential of BNPL solutions in the fintech sector.
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Analyst Views on AFRM
Wall Street analysts forecast AFRM stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AFRM is 95.50 USD with a low forecast of 83.00 USD and a high forecast of 114.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
18 Analyst Rating
12 Buy
6 Hold
0 Sell
Moderate Buy
Current: 60.300
Low
83.00
Averages
95.50
High
114.00
Current: 60.300
Low
83.00
Averages
95.50
High
114.00
About AFRM
Affirm Holdings, Inc. provides consumers with an alternative to traditional payment options. The Company is engaged in building a payment network. Its platform comprises three core elements: point-of-sale payment solutions for consumers, merchant commerce solutions, and a consumer-focused app. Its Affirm App and Website provide tailored offers from merchants based on consumers' preferences. Consumers can apply at affirm.com or via the Affirm App and, upon approval, receive a single-use virtual card to use online or in-store. Its Affirm Card allows consumers to link a bank account to pay in full, or apply to pay overtime through the Affirm App. It offers users an in-app post-purchase feature that allows them to instantly apply to convert any eligible debit transaction into an installment loan. Through the Affirm app and in partnership with Cross River Bank, it offers a savings account, with no minimum deposit requirements or fees.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Intuit Partners with Affirm to Introduce BNPL Options in QuickBooks
- BNPL Integration: Intuit announced a multi-year partnership with Affirm to integrate buy now, pay later options into QuickBooks Payments, enabling small businesses to offer customers installment payment options, thereby enhancing customer purchasing power and improving cash flow.
- Market Demand Response: According to a survey by Intuit QuickBooks, approximately 56% of small businesses face unpaid invoices, averaging $17,500 per business, and this collaboration aims to assist small firms in better managing receivables and reducing financial strain.
- Enhanced Payment Processing: With over $2 trillion in invoices managed annually on the Intuit platform, this integration will further accelerate frictionless payment capabilities, allowing customers to manage and grow their businesses all in one place, thus improving user experience.
- Industry Collaboration Expansion: Affirm recently struck a similar pay-over-time deal with Fiserv, enabling thousands of U.S. bank and credit union clients to offer flexible payment options, showcasing the broad application potential of BNPL solutions in the fintech sector.

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