IMAX and Georgia Theatre Company Announce Agreement for Five New Locations
Written by Emily J. Thompson, Senior Investment Analyst
Updated: May 27 2026
0mins
IMAX Corporation and Georgia Theatre Company, GTC, announced an agreement for five new IMAX with Laser locations across the southeastern United States. The agreement will bring five new IMAX locations across Georgia, North Carolina and South Carolina, including to Myrtle Beach, a popular year-round tourist destination. Two locations will open in 2027, with the additional locations opening in 2028 and 2029. "The IMAX experience continues to redefine what audiences expect when they go to the movies," said Bo Chambliss, President of Georgia Theatre Company. "The response to our first IMAX location exceeded our expectations and reinforced our belief that guests are seeking immersive, high-quality theatrical experiences that cannot be replicated at home. Expanding our partnership with IMAX allows us to continue investing in presentation, innovation, and the long-term future of moviegoing across the communities we serve."
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Analyst Views on IMAX
Wall Street analysts forecast IMAX stock price to rise
12 Analyst Rating
11 Buy
1 Hold
0 Sell
Strong Buy
Current: 39.100
Low
34.00
Averages
44.00
High
47.00
Current: 39.100
Low
34.00
Averages
44.00
High
47.00
About IMAX
Imax Corporation is a premier global technology platform for entertainment and events. Through its proprietary software, auditorium, architecture, patented intellectual property, and specialized equipment, the Company offers an end-to-end solution to create content experiences. The Company operates through two segments: Content Solutions and Technology Products and Services. The Content Solutions segment principally includes content enhancement and distribution services. This segment is also engaged in the distribution of large-format documentary films and exclusive experiences ranging from live performances to interactive events with artists and creators, as well as film post-production services. The Technology Products and Services principally include the sale, lease, and maintenance of IMAX Systems. This segment is also involved in ancillary theater business activities, including after-market sales of IMAX System parts and three-dimensional (3D) glasses.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Significant Box Office Growth: Year-to-date, domestic movie ticket sales have reached $3.7 billion, reflecting a 10% increase from last year and a 40% increase from two years ago, indicating a robust recovery in the market post-pandemic that is expected to drive revenue growth for related companies.
- AMC and Cinemark Outlook: Analysts forecast double-digit revenue growth for both AMC and Cinemark this year; despite AMC's stock price being nearly halved over the past year, its market performance still holds potential, particularly against the backdrop of a recovering box office.
- IMAX and Low-Budget Films: While IMAX typically relies on blockbuster releases, recent low-budget films like 'Backrooms' and 'Obsession' have performed well, generating $80 million in admissions, highlighting audience demand for diverse content.
- Investment Opportunity in EPR Properties: As a REIT owning multiple theaters, EPR Properties offers a 6.4% yield; despite the risk of AMC defaulting on leases, its diversified portfolio makes it an attractive option even amid economic slowdowns.
See More
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- Competitor Performance: Cinemark has been profitable since 2023 and is projected to grow revenues by 11% to 12% this year, while AMC is not expected to turn a profit until 2029, highlighting Cinemark's superior financial health and potentially attracting investor interest.
- IMAX Market Dynamics: Although IMAX's recent ticket sales surge is driven by low-budget films, its upcoming blockbuster lineup is expected to drive revenue growth, with a price-to-earnings ratio of 23, indicating market confidence in its profitability, contrasting with AMC's financial struggles.
- EPR Property Investment: As a landlord for several theaters, EPR Properties' diversified portfolio mitigates risks, and while AMC may face default risks, EPR's 6.4% dividend yield provides a stable cash flow for investors seeking income, making it an attractive option.
See More
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- Geographic Focus: The new cinemas will be located in Hyderabad, specifically at the AMB Classic, with the first location set to open by the end of 2026 and two more planned for 2028, reflecting IMAX's strategic focus on this region.
- Market Re-entry: IMAX's return to Hyderabad fills the gap left since the closure of Prasads IMAX in 2015, and is expected to attract local audiences, particularly ahead of the release of the Indian IMAX film Varanasi, potentially boosting box office revenues.
- Market Growth: Since 2020, IMAX has expanded its footprint in India by nearly 60%, currently operating 34 locations, with at least four more expected to open this year, underscoring the significance of the Indian market in IMAX's global strategy.
See More
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- Partnership Expansion: Georgia Theatre Company has signed an agreement with IMAX to add five new IMAX with Laser locations in the Southeastern U.S., further solidifying their partnership that began with the first IMAX theater in Athens, Georgia in 2025, which is expected to enhance immersive movie experiences for audiences.
- Market Growth Potential: IMAX has shown strong performance in the North American market, achieving its highest-ever domestic box office in 2025, a 14% increase over 2023, and a remarkable 75% year-over-year growth in Q1, indicating significant appeal in the Southeastern market.
- Technological Innovation: The new IMAX theaters will feature the IMAX with Laser system, delivering 4K crystal-clear images and precision audio through advanced projection technology, aimed at enhancing viewing quality and meeting audience demands for high-quality entertainment, thereby boosting the theaters' competitiveness.
- Employee Ownership Advantage: As the only 100% employee-owned theater chain in the U.S., Georgia Theatre Company is committed to providing exceptional viewing experiences, with employee investments directly promoting long-term success and community engagement, which enhances customer loyalty.
See More
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- North American Market Share: The film earned $14.5 million in North America, representing 14.5% of its North American debut despite being shown on only 1% of screens, demonstrating IMAX's significant market influence in high-grossing films.
- Technological Innovation Collaboration: Director Jon Favreau closely collaborated with IMAX, utilizing IMAX-certified digital cameras, with nearly half of the film featuring IMAX's exclusive expanded aspect ratio, enhancing audience immersion and elevating the viewing experience.
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See More
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- Strong Market Demand: IMAX is experiencing robust demand for its technology platform in the U.S. and internationally, having signed agreements for 10 new locations in Australia and seven in Japan this year, indicating significant global expansion potential.
- Increased Filmmaker Collaboration: More filmmakers are utilizing special digital cameras for shooting, optimizing films for IMAX's large screens, with 14 upcoming IMAX releases projected to generate a record $1.4 billion in global box office receipts by 2026.
- Profitability Improvement: IMAX's adjusted net income surged 58% to $80.6 million in 2025, translating to $1.45 per share, indicating that the company is achieving higher profitability while expanding its network.
See More
Domestic Movie Ticket Sales Reach Post-Pandemic Highs
- Significant Box Office Growth: Year-to-date, domestic movie ticket sales have reached $3.7 billion, reflecting a 10% increase from last year and a 40% increase from two years ago, indicating a robust recovery in the market post-pandemic that is expected to drive revenue growth for related companies.
- AMC and Cinemark Outlook: Analysts forecast double-digit revenue growth for both AMC and Cinemark this year; despite AMC's stock price being nearly halved over the past year, its market performance still holds potential, particularly against the backdrop of a recovering box office.
- IMAX and Low-Budget Films: While IMAX typically relies on blockbuster releases, recent low-budget films like 'Backrooms' and 'Obsession' have performed well, generating $80 million in admissions, highlighting audience demand for diverse content.
- Investment Opportunity in EPR Properties: As a REIT owning multiple theaters, EPR Properties offers a 6.4% yield; despite the risk of AMC defaulting on leases, its diversified portfolio makes it an attractive option even amid economic slowdowns.
See More
US Box Office Recovery: AMC Stock Struggles Despite Surge
- Box Office Recovery: The US box office has reached $3.7 billion in 2023, reflecting a 10% increase from last year and a 40% increase from two years ago, indicating a strong post-pandemic recovery, yet AMC's stock has halved over the past year, raising concerns about its future profitability.
- Competitor Performance: Cinemark has been profitable since 2023 and is projected to grow revenues by 11% to 12% this year, while AMC is not expected to turn a profit until 2029, highlighting Cinemark's superior financial health and potentially attracting investor interest.
- IMAX Market Dynamics: Although IMAX's recent ticket sales surge is driven by low-budget films, its upcoming blockbuster lineup is expected to drive revenue growth, with a price-to-earnings ratio of 23, indicating market confidence in its profitability, contrasting with AMC's financial struggles.
- EPR Property Investment: As a landlord for several theaters, EPR Properties' diversified portfolio mitigates risks, and while AMC may face default risks, EPR's 6.4% dividend yield provides a stable cash flow for investors seeking income, making it an attractive option.
See More
IMAX Partners with Asian Cinemas for New Locations in India
- New Cinema Agreement: IMAX Corporation has partnered with Asian Cinemas to establish three new IMAX with Laser locations in India through the AMB Cinemas brand, indicating ongoing expansion in the Indian market and enhancing brand visibility.
- Geographic Focus: The new cinemas will be located in Hyderabad, specifically at the AMB Classic, with the first location set to open by the end of 2026 and two more planned for 2028, reflecting IMAX's strategic focus on this region.
- Market Re-entry: IMAX's return to Hyderabad fills the gap left since the closure of Prasads IMAX in 2015, and is expected to attract local audiences, particularly ahead of the release of the Indian IMAX film Varanasi, potentially boosting box office revenues.
- Market Growth: Since 2020, IMAX has expanded its footprint in India by nearly 60%, currently operating 34 locations, with at least four more expected to open this year, underscoring the significance of the Indian market in IMAX's global strategy.
See More
Georgia Theatre Company Expands IMAX Footprint with New Agreement
- Partnership Expansion: Georgia Theatre Company has signed an agreement with IMAX to add five new IMAX with Laser locations in the Southeastern U.S., further solidifying their partnership that began with the first IMAX theater in Athens, Georgia in 2025, which is expected to enhance immersive movie experiences for audiences.
- Market Growth Potential: IMAX has shown strong performance in the North American market, achieving its highest-ever domestic box office in 2025, a 14% increase over 2023, and a remarkable 75% year-over-year growth in Q1, indicating significant appeal in the Southeastern market.
- Technological Innovation: The new IMAX theaters will feature the IMAX with Laser system, delivering 4K crystal-clear images and precision audio through advanced projection technology, aimed at enhancing viewing quality and meeting audience demands for high-quality entertainment, thereby boosting the theaters' competitiveness.
- Employee Ownership Advantage: As the only 100% employee-owned theater chain in the U.S., Georgia Theatre Company is committed to providing exceptional viewing experiences, with employee investments directly promoting long-term success and community engagement, which enhances customer loyalty.
See More
IMAX's 'The Mandalorian and Grogu' Achieves Strong Global Debut
- Global Debut Performance: IMAX achieved a $24.4 million box office during the four-day Memorial Day weekend for 'The Mandalorian and Grogu', capturing 14.8% of the global debut, signaling a strong start to the summer blockbuster season.
- North American Market Share: The film earned $14.5 million in North America, representing 14.5% of its North American debut despite being shown on only 1% of screens, demonstrating IMAX's significant market influence in high-grossing films.
- Technological Innovation Collaboration: Director Jon Favreau closely collaborated with IMAX, utilizing IMAX-certified digital cameras, with nearly half of the film featuring IMAX's exclusive expanded aspect ratio, enhancing audience immersion and elevating the viewing experience.
- Future Outlook: IMAX will continue to screen 'The Mandalorian and Grogu' across its global network, looking forward to driving summer box office growth alongside upcoming releases like 'Toy Story 5' and other IMAX films.
See More
IMAX Shares Surge on Acquisition Rumors
- Acquisition Rumors Boost Stock: IMAX shares surged 15.47% to $5.24 over the past week as the company explores potential buyers, although discussions are in preliminary stages and may not materialize.
- Strong Market Demand: IMAX is experiencing robust demand for its technology platform in the U.S. and internationally, having signed agreements for 10 new locations in Australia and seven in Japan this year, indicating significant global expansion potential.
- Increased Filmmaker Collaboration: More filmmakers are utilizing special digital cameras for shooting, optimizing films for IMAX's large screens, with 14 upcoming IMAX releases projected to generate a record $1.4 billion in global box office receipts by 2026.
- Profitability Improvement: IMAX's adjusted net income surged 58% to $80.6 million in 2025, translating to $1.45 per share, indicating that the company is achieving higher profitability while expanding its network.
See More
