GoPro Reports 37% Sales Decline in Q3 Amid Market Challenges
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 08 2026
0mins
Source: Fool
- Sales Decline: GoPro reported $163 million in sales for Q3 2025, reflecting a 37% year-over-year decline, indicating significant pressure from market saturation and intensified competition, which poses ongoing revenue risks for the company.
- Subscription Business Contraction: The subscription and service revenue fell 3% year-over-year to $27 million, undermining its previously touted growth potential and exacerbating overall revenue weakness amid challenging market conditions.
- Net Loss Reported: Despite achieving $12 million in operating cash flow, GoPro still posted a net loss of $21 million in Q3, highlighting substantial challenges in maintaining profitability amidst declining sales.
- Intensifying Market Competition: As competitors introduce more action cameras and smartphone video capabilities improve, GoPro's market share is eroding, and without breakthrough products, the company's growth outlook appears increasingly bleak.
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Analyst Views on GPRO
Wall Street analysts forecast GPRO stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for GPRO is 1.30 USD with a low forecast of 1.30 USD and a high forecast of 1.30 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
1 Analyst Rating
0 Buy
0 Hold
1 Sell
Moderate Sell
Current: 1.220
Low
1.30
Averages
1.30
High
1.30
Current: 1.220
Low
1.30
Averages
1.30
High
1.30
About GPRO
GoPro, Inc. produces cameras, and mountable and wearable accessories. The Company offers a family of flagship cameras, including HERO13 Black, HERO13 Black Creator Edition, HERO, HERO12 Black, HERO12 Black Creator Edition, HERO11 Black, HERO11 Black Creator Edition, and MAX. HERO13 Black is its flagship camera, featuring a GP2 processor and HyperSmooth 6.0 image stabilization. MAX is a 360-degree waterproof camera featuring MAX HyperSmooth image stabilization, 360-degree MAX TimeWarp Video, MAX SuperView, PowerPano, voice control and a front facing touch display. Its subscription service offers full access to the video and photo editing features in the new Quik desktop app and Quik mobile app. It offers mobile, desktop and Web applications that provide a media workflow for archiving, editing, multi-clip story creation, and sharing content on the fly. It also offers a lifestyle gear lineup that melds its signature design and versatility across a line of bags, backpacks and cases.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
GoPro Recognized as One of America's Best Customer Service Honorees for 2026
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- Thorough Evaluation Process: The selection process began with over 21,000 U.S. companies, narrowing down to more than 7,100 brands for in-depth evaluation, incorporating feedback from over 32,000 consumers to ensure the credibility and representativeness of the rankings.
- Comprehensive Service Categories: Consumers assessed brands across seven key service categories, including friendliness, professional competence, availability, solution orientation, speed, transparency, and reliability, reflecting GoPro's overall performance in customer experience.
- Significant Team Contribution: Jeff Terrell, Senior Director of Customer Support at GoPro, stated that this recognition is a testament to the dedication of the support team and all employees, emphasizing the importance of customer feedback in driving innovation and service improvement.
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