Apple Stock Pullback Amid Upcoming AI Upgrade
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
0mins
Source: NASDAQ.COM
- Stock Performance Decline: As of now, Apple (NASDAQ: AAPL) has seen an 8.8% year-to-date decline, making it the second-worst performer in the Dow Jones Industrial Average, reflecting market concerns about its future growth prospects.
- AI Upgrade Announcement: Apple and Alphabet have jointly announced an upcoming Siri upgrade powered by Gemini, expected to enhance user experience and product appeal, potentially driving new growth for the company.
- Strong Financial Results: In fiscal 2025, Apple's product revenue grew by 4.1% and services revenue by 13.5%, achieving an overall gross margin of 36.8% and an impressive 75.4% for services, indicating success in diversifying revenue streams.
- Competitive Market Pressure: Despite improved profitability, Apple's forward P/E ratio of 30.9 remains higher than that of other major tech companies, prompting investors to carefully assess its relative valuation against future growth potential.
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Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is 299.69 USD with a low forecast of 230.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
32 Analyst Rating
19 Buy
11 Hold
2 Sell
Moderate Buy
Current: 258.270
Low
230.00
Averages
299.69
High
350.00
Current: 258.270
Low
230.00
Averages
299.69
High
350.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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Adobe Shares Decline Amid Competitive Pressures
- Market Trend Impact: Adobe shares fell 2.41% in premarket trading on Thursday, reflecting a broader technology sector decline of 0.7%, indicating that external market pressures are influencing its performance.
- Increased Competition: The launch of Apple Creator Studio, priced at $12.99 per month, directly competes with Adobe's Creative Cloud Pro, potentially further squeezing Adobe's market share.
- Technical Analysis: Currently, Adobe's stock is trading 7.8% below its 20-day simple moving average and 13.5% below its 100-day SMA, indicating a bearish short-term trend, with shares down 32.17% over the past 12 months.
- Earnings Outlook: Investors are looking forward to the earnings report on March 12, with an EPS estimate of $5.46 and revenue of $6.28 billion, although recent downgrades by analysts may impact market confidence despite optimistic growth projections.

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