Amer Sports, Inc. (AS) Appeals to 'Trend' Investors: Here's the Reason
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 19 2025
0mins
Source: NASDAQ.COM
Trend Investing Strategy: Successful short-term investing relies on timing entries into trends, with a focus on ensuring the sustainability of price movements through strong fundamentals and positive earnings estimates.
Amer Sports, Inc. Performance: Amer Sports (AS) has shown a solid price increase of 11.4% over 12 weeks and 11.2% over the last four weeks, indicating a maintained upward trend and trading at 81.1% of its 52-week high-low range.
Zacks Rank and Broker Recommendations: AS holds a Zacks Rank #1 (Strong Buy) and an Average Broker Recommendation of #1, reflecting strong optimism from analysts regarding its near-term price performance.
Investment Tools and Recommendations: Investors can utilize Zacks Premium Screens and the Research Wizard to identify potential winning stocks, with current recommendations highlighting stocks with significant growth potential.
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Analyst Views on AS
Wall Street analysts forecast AS stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AS is 46.98 USD with a low forecast of 39.80 USD and a high forecast of 58.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
13 Analyst Rating
12 Buy
1 Hold
0 Sell
Strong Buy
Current: 37.200
Low
39.80
Averages
46.98
High
58.00
Current: 37.200
Low
39.80
Averages
46.98
High
58.00
About AS
Amer Sports Inc is a Finland-based global group of sports and outdoor brands such as Arcteryx, Salomon, Wilson, Peak Performance, Atomic, Armada, ATEC, DeMarini, EvoShield and ENVE. The Company develops, manufactures, and markets sports and fitness equipment. Its products include sports equipment for tennis, badminton, soccer, baseball, basketball, golf, American football, alpine skiing, fitness training, cycling, running, hiking, snowboarding, cross-country skiing and diving. It also offers fitness equipment through factory outlets, and e-commerce companies through trade customers in sporting goods chains, mass merchants, specialty retailers, fitness clubs, and distributors. The Company operates worldwide.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Amer Sports Announces Redemption of $80 Million Notes
- Bond Redemption Plan: Amer Sports announced the redemption of $80 million of its 6.750% Senior Secured Notes on February 6, 2026, at a price of 103.000% of the principal plus accrued interest, reflecting a proactive approach to debt management.
- Earnings Release Schedule: The company is set to report its fourth quarter and fiscal year 2025 financial results before the market opens on February 24, 2026, and will hold a management call at 8:00 a.m. to enhance investor transparency.
- Global Brand Impact: With iconic brands like Arc'teryx and Salomon, Amer Sports generated $5.2 billion in revenue in 2024, showcasing its strong competitive position in the global sports and outdoor market.
- International Business Presence: Operating in 40 countries and selling products in over 100 countries, with more than 13,400 employees globally, the company demonstrates extensive international reach and ongoing growth potential.
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ANTA Acquires 29.06% Stake in PUMA for €1.5 Billion
- Globalization Strategy Advancement: ANTA has reached an agreement with Groupe Artémis to acquire a 29.06% stake in PUMA for €1.5 billion, significantly enhancing ANTA's competitiveness and brand influence in the global sporting goods market.
- Strengthened Shareholder Position: This acquisition makes ANTA the largest shareholder of PUMA, with the transaction expected to close by the end of 2026, demonstrating ANTA's commitment and confidence in its multi-brand globalization strategy.
- Brand Synergy Effects: ANTA and PUMA possess highly complementary strengths in product portfolios and market coverage, and are expected to drive mutual growth in global markets through shared resources and experiences.
- Respect for Management Culture: ANTA values PUMA's independent governance structure and plans to seek appropriate representation on PUMA's Supervisory Board, ensuring the continuity of brand identity and heritage while fostering long-term collaboration between the two parties.
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