TELUS Digital's CX Report Highlights Growth Opportunities
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Apr 08 2026
0mins
Source: PRnewswire
TELUS Corporation's stock has hit a 52-week low amid broader market weakness, with the Nasdaq-100 down 0.47% and the S&P 500 down 0.31%.
The recent report from TELUS Digital emphasizes the underutilized potential of customer experience (CX) partnerships, revealing that many enterprises focus on cost optimization rather than leveraging these partnerships for revenue growth. This indicates a significant opportunity gap that TELUS Digital aims to address with its AI-driven B2B sales outsourcing solutions, which recently earned a Gold Stevie Award in 2026, showcasing its competitive edge in the market.
This report positions TELUS Digital favorably as it highlights the need for enterprises to rethink their CX strategies, potentially driving future growth for TELUS Corporation as businesses seek to enhance their sales operations.
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Analyst Views on TU
Wall Street analysts forecast TU stock price to rise
10 Analyst Rating
4 Buy
4 Hold
2 Sell
Hold
Current: 12.520
Low
13.71
Averages
14.96
High
18.04
Current: 12.520
Low
13.71
Averages
14.96
High
18.04
About TU
TELUS Corporation is a communications technology company serving customers through its suite of broadband services for consumers, businesses and the public sector. Its segments include TELUS technology solutions, TELUS digital experience and TELUS health. The TELUS technology solutions segment includes mobile technologies; data (which include Internet protocol; television; hosting, cloud-based services; and home and business security and automation); agriculture and consumer goods services (software, data management and data analytics-driven smart-food chain and consumer goods technologies); voice and other telecommunications services, and equipment sales. The TELUS health segment includes healthcare services, software and technology solutions. The TELUS digital experience segment includes key service lines: digital solutions; artificial intelligence and data solutions; trust, safety and security, and customer experience management.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- National Strategic Plan: This investment is part of a larger initiative where Telus plans to invest $66 billion across Canada by 2030, aiming to improve service quality and coverage to meet the increasing user demand.
- Technology-Driven Growth: By increasing investment in network infrastructure, Telus not only enhances service quality but also leverages advantages from AI and fiber technologies to drive business growth and improve customer experience.
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- Community Development: TELUS also intends to foster healthy communities through these investments, reflecting its commitment to social responsibility and supporting local economic development.
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- AI Data Center Expansion: TELUS will expand its sovereign AI data center operations in Quebec and British Columbia, with new facilities planned in Vancouver and Kamloops to support rapid growth in its AI business.
- Residential Development: The company will also redevelop former corporate buildings into residential housing, aiming to address housing shortages while aligning with its previously disclosed 2026 capital expenditure guidance to further community development.
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- Commitment to Social Responsibility: TELUS has launched a student bursary program, distributing over $6 million to 2,000 students, demonstrating the company's ongoing investment in education and community well-being.
See More
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- Board Election Results: At the 2026 annual meeting, all 14 nominees proposed by TELUS were elected, with Raymond T. Chan receiving 97.91% of the votes, indicating strong shareholder trust in management and enhancing the stability of the company's governance structure.
- Voting Transparency: The results showed that Hazel Claxton and Thomas Flynn received 99.08% and 98.63% support respectively, reflecting the company's commitment to transparency in board member selection and encouraging shareholder engagement, which can enhance corporate image and market confidence.
- Company Background: TELUS operates in over 45 countries, generating more than $20 billion in annual revenue with over 21 million customer connections, showcasing its leadership in the communications technology sector and its commitment to driving innovation for sustainable growth.
- Social Responsibility Commitment: Through the launch of the TELUS Student Bursary program, the company has distributed over $6 million in bursaries to 2,000 students, demonstrating its ongoing investment in education and community well-being, further solidifying its reputation as the world's most giving company.
See More
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- Gig Economy Overview: According to TransUnion's study, approximately 11% of Canada's workforce consists of gig workers, with 63% also holding full-time jobs, highlighting the significant role of gig income in household finances, particularly among younger generations.
- Credit Application Challenges: While 35% of gig workers applied for new credit in the past six months, nearly half reported difficulties during the application process, primarily due to complex procedures and income variability leading to rejections, indicating a lack of adequate service from the credit market for this group.
- Credit Risk Assessment: The study reveals that 68% of gig workers fall into prime credit risk tiers, compared to 73% of the general credit-active population, suggesting that gig workers' credit profiles are comparable to the overall market; however, 36% face payment challenges, indicating higher financial strain for certain segments.
- Changing Income Sources: With 71% of gig workers not planning to leave this work type soon and 20% intending to increase their hours, gig work is evolving into a durable component of household income, prompting lenders to reassess risk and inclusion strategies regarding this income source.
See More
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- Massive Investment: Telus announced a commitment to invest over $24 billion in the next five years to expand and enhance its network infrastructure and operations in Ontario, significantly boosting its competitive edge in the local market.
- National Strategic Plan: This investment is part of a larger initiative where Telus plans to invest $66 billion across Canada by 2030, aiming to improve service quality and coverage to meet the increasing user demand.
- Technology-Driven Growth: By increasing investment in network infrastructure, Telus not only enhances service quality but also leverages advantages from AI and fiber technologies to drive business growth and improve customer experience.
- Positive Market Response: Telus's investment plan is expected to attract more users and enterprise clients, further solidifying its leadership position in the Canadian telecom market while laying the groundwork for future technological innovations.
See More
TELUS to Invest Over $8 Billion to Expand Network Infrastructure
- Investment Plan: TELUS Corporation announced plans to invest over $8 billion over the next five years to expand and enhance its network infrastructure and operations in Québec, aiming to strengthen the country's independence and leadership on the global stage.
- Key Projects: The investment will focus on critical projects to deliver essential infrastructure, thereby supporting Canada's sovereignty in technology and AI, while promoting economic prosperity and environmental sustainability.
- Community Development: TELUS also intends to foster healthy communities through these investments, reflecting its commitment to social responsibility and supporting local economic development.
- Market Reaction: In pre-market trading on the New York Stock Exchange, TELUS shares are priced at $12.39, down 0.28%, indicating a cautious market response to the company's future investment plans.
See More
TELUS to Invest Over $66 Billion in Network Infrastructure Expansion
- Massive Investment: TELUS announced plans to invest over $66 billion in Canada by 2030 to expand network infrastructure and AI capabilities, demonstrating the company's strong commitment to future technological advancements.
- Infrastructure Upgrade: The investment will include the addition of over 160 new cell towers and enhancements to 5G and fiber networks, thereby improving user experience and meeting the growing demand for connectivity.
- AI Data Center Expansion: TELUS will expand its sovereign AI data center operations in Quebec and British Columbia, with new facilities planned in Vancouver and Kamloops to support rapid growth in its AI business.
- Residential Development: The company will also redevelop former corporate buildings into residential housing, aiming to address housing shortages while aligning with its previously disclosed 2026 capital expenditure guidance to further community development.
See More
TELUS Corporation Announces 2026 Board Election Results
- Board Election Results: At the 2026 annual meeting, all 14 nominees proposed by TELUS were elected, with Raymond T. Chan receiving 97.91% of the votes, indicating strong shareholder trust in the management team.
- Voting Details: The voting results revealed that Hazel Claxton and Victor Dodig garnered 99.08% and 98.08% of support, respectively, reflecting the stability of the company's governance structure and shareholder confidence in its future direction.
- Financial Overview: TELUS operates in over 45 countries, generating more than $20 billion in annual revenue and maintaining over 21 million customer connections, underscoring its leadership and market influence in the communications technology sector.
- Commitment to Social Responsibility: TELUS has launched a student bursary program, distributing over $6 million to 2,000 students, demonstrating the company's ongoing investment in education and community well-being.
See More
TELUS Announces 2026 Board Election Results
- Board Election Results: At the 2026 annual meeting, all 14 nominees proposed by TELUS were elected, with Raymond T. Chan receiving 97.91% of the votes, indicating strong shareholder trust in management and enhancing the stability of the company's governance structure.
- Voting Transparency: The results showed that Hazel Claxton and Thomas Flynn received 99.08% and 98.63% support respectively, reflecting the company's commitment to transparency in board member selection and encouraging shareholder engagement, which can enhance corporate image and market confidence.
- Company Background: TELUS operates in over 45 countries, generating more than $20 billion in annual revenue with over 21 million customer connections, showcasing its leadership in the communications technology sector and its commitment to driving innovation for sustainable growth.
- Social Responsibility Commitment: Through the launch of the TELUS Student Bursary program, the company has distributed over $6 million in bursaries to 2,000 students, demonstrating its ongoing investment in education and community well-being, further solidifying its reputation as the world's most giving company.
See More
