Under Armour Inc's stock rose by 6.01% today, reaching a 20-day high amid a generally weak market, with the Nasdaq-100 down 0.80% and the S&P 500 down 0.10%.
This increase is attributed to Fairfax Financial Holdings significantly raising its stake in Under Armour by over 560%, indicating strong confidence in the company's long-term value. Prem Watsamakes' investment strategy suggests he views Under Armour as undervalued, potentially signaling a turnaround for the company despite ongoing challenges in the competitive landscape.
The implications of this investment could be substantial, as Under Armour is restructuring to improve its financial health. While revenue growth has been modest, the focus on performance apparel and cost discipline may lay a foundation for future growth, although investors should remain cautious given the competitive pressures.
Under Armour, Inc. is an inventor, marketer and distributor of branded athletic performance apparel, footwear and accessories for men, women and youth. Its primary business operates in four geographic segments: North America, comprising the United States and Canada, Europe, the Middle East and Africa (EMEA), Asia-Pacific, and Latin America. Its apparel comes in three primary fit types: compression (tight fit), fitted (athletic fit) and loose (relaxed fit). Its footwear includes products for running, training, basketball, cleated sports, recovery and outdoor applications, as well as casual use. Its accessories primarily include athletic performance gloves, bags, headwear and socks. It sells its apparel, footwear and accessories in North America through wholesale and direct-to-consumer channels. It sells its apparel, footwear and accessories in EMEA primarily through wholesale customers and independent distributors, along with e-commerce Websites and brand and factory house stores.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
