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YELP Should I Buy

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Intellectia

Should You Buy Yelp Inc (YELP) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
23.360
1 Day change
3.04%
52 Week Range
37.390
Analysis Updated At
2026/06/19
Should I buy Analysis is updated weekly. For real time "Should I Buy" analysis, please sign up to get free answers.

Yelp Inc (YELP) does not present a compelling buy opportunity for a beginner investor with a long-term strategy at this time. The stock's technical indicators are neutral to bearish, options data suggests limited bullish sentiment, and there are no significant positive catalysts or financial data to support a strong buy decision. Analysts' ratings are mixed, with recent price target adjustments reflecting caution. Given the lack of strong signals and catalysts, holding off on investment is recommended.

Technical Analysis

The MACD is positive but contracting, indicating weakening momentum. RSI is neutral at 47.265, and moving averages are bearish (SMA_200 > SMA_20 > SMA_5). Key support and resistance levels suggest limited upside potential in the short term, with resistance at 24.213 and support at 22.352.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

The low put-call ratios suggest limited bearish sentiment, but the overall trading volume and open interest data do not indicate strong bullish activity.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
6
Buy
6

Positive Catalysts

  • NULL identified in the provided data. News and trading trends do not suggest any significant positive catalysts.

Neutral/Negative Catalysts

  • Bearish moving averages, mixed analyst ratings with reduced price targets, and lack of significant trading activity from hedge funds, insiders, or Congress.

Financial Performance

No financial data or quarterly performance information is available for analysis.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Mixed ratings. Morgan Stanley lowered the price target to $24 with an Underweight rating. Evercore ISI lowered the target to $30 but maintained an Outperform rating. Baird raised the target to $28 with a Neutral rating, and JPMorgan raised the target to $26 with a Neutral rating. Analysts appear cautious overall.

Wall Street analysts forecast YELP stock price to rise
7 Analyst Rating
Wall Street analysts forecast YELP stock price to rise
2 Buy
3 Hold
2 Sell
Hold
Current: 22.670
sliders
Low
30
Averages
33.29
High
40
Current: 22.670
sliders
Low
30
Averages
33.29
High
40
Morgan Stanley
Matthew Cost
Underweight
downgrade
$28 -> $24
AI Analysis
2026-05-15
Reason
Morgan Stanley
Matthew Cost
Price Target
$28 -> $24
AI Analysis
2026-05-15
downgrade
Underweight
Reason
Morgan Stanley analyst Matthew Cost lowered the firm's price target on Yelp to $24 from $28 and keeps an Underweight rating on the shares. The firm updated its model to reflect Q1 results and the company's updated FY26 guidance.
Evercore ISI
Outperform
to
NULL
downgrade
$31 -> $30
2026-05-11
Reason
Evercore ISI
Price Target
$31 -> $30
2026-05-11
downgrade
Outperform
to
NULL
Reason
Evercore ISI lowered the firm's price target on Yelp to $30 from $31 and keeps an Outperform rating on the shares.
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