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TKO Should I Buy

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OverviewStock Price PredictionTechnicalValuationFinancialsEarningsShould I BuyNews & Events
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Intellectia

Should You Buy TKO Group Holdings Inc (TKO) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
205.180
1 Day change
2.31%
52 Week Range
226.940
Analysis Updated At
2026/05/29
Should I buy Analysis is updated weekly. For real time "Should I Buy" analysis, please sign up to get free answers.

TKO Group Holdings is not a clear buy right now for a beginner, long-term investor with $50,000-$100,000 who is impatient and wants a direct entry. The stock is showing constructive momentum and the analyst community remains generally bullish, but the valuation has already moved up near resistance and there is no strong proprietary buy signal today. My direct view: hold and wait for a better entry rather than buying aggressively at this price.

Technical Analysis

Technically, TKO is in an upward short-term trend. The MACD histogram is positive and expanding, which supports bullish momentum. Price at 201.24 is above the pivot at 193.62 and close to resistance at R1 199.915 and R2 203.804, suggesting the stock is extended into resistance rather than offering an obvious low-risk entry. RSI_6 at 73.944 indicates the stock is running hot, and the moving averages are converging, which means trend confirmation is not exceptionally strong yet. Overall, the chart is bullish but not an ideal immediate buy point for a beginner investor.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Options sentiment is bullish. The put-call open interest ratio of 0.84 is moderately bullish, while the volume put-call ratio of 0.05 is extremely bullish and shows heavy call dominance in current trading. Implied volatility is elevated at 40.19 with IV percentile 85.71, suggesting the market expects meaningful movement, but the options flow itself leans positive. That said, the absence of an AI Stock Picker signal and the lack of a recent SwingMax entry prevent this from being a strong immediate buy based on proprietary signals.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
2
Buy
13

Positive Catalysts

  • The company continues to benefit from recurring media rights contracts, partnerships, financial incentive packages, and long-term optionality from Zuffa Boxing. Hedge funds are also strongly accumulating the name, with buying up 966.71% over the last quarter. There has been no negative news in the recent week, which keeps the near-term story clean.

Neutral/Negative Catalysts

  • The main negative is valuation pressure. Several analysts lowered price targets recently, including Roth Capital and Bernstein, even while staying bullish, which implies upside is not as large as before. Wolfe Research downgraded the stock to Peer Perform on valuation grounds. The stock is also trading close to technical resistance, and RSI suggests it may be stretched in the short term. There is some uncertainty mentioned around Middle East event execution due to the evolving Iran conflict, which could affect planned UFC and WWE events.

Financial Performance

No usable latest-quarter financial snapshot was provided because the financial snapshot returned an error. That means I cannot verify the most recent quarterly revenue, earnings, or margin trends from the supplied data. Based on the analyst commentary, however, the latest quarter appears to have shown solid operational momentum, especially in UFC engagement and WWE strength, but I cannot formally assess the reported financial results from the dataset.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Recent analyst trend is still positive overall, though targets have been adjusted downward from higher prior levels. Roth Capital cut its target to $228 from $260 but kept Buy; Morgan Stanley upgraded to Overweight with a $225 target; Bernstein reduced its target to $240 from $250 while keeping Outperform; Citizens initiated with Outperform and $240; Wolfe downgraded to Peer Perform on valuation. Wall Street’s bullish case is that TKO has durable recurring media rights revenue, strong live entertainment demand, and long-term growth optionality. The bearish case is mainly that the stock already reflects much of that future upside, making valuation less attractive at current levels. No recent politician or influential figure trading was reported, and there is no congress trading data available.

Wall Street analysts forecast TKO stock price to rise
12 Analyst Rating
Wall Street analysts forecast TKO stock price to rise
11 Buy
1 Hold
0 Sell
Strong Buy
Current: 200.540
sliders
Low
210
Averages
229.42
High
251
Current: 200.540
sliders
Low
210
Averages
229.42
High
251
Roth Capital
Buy
downgrade
$260 -> $228
AI Analysis
2026-05-04
Reason
Roth Capital
Price Target
$260 -> $228
AI Analysis
2026-05-04
downgrade
Buy
Reason
Roth Capital lowered the firm's price target on TKO Group to $228 from $260 and keeps a Buy rating on the shares ahead of its Q1 results this week. The company continues to benefit from a strong base of recurring media rights contracts, increasing partnerships and financial incentive packages, along with long-term upside opportunities from Zuffa Boxing, though the firm is reducing its price target to reflect market valuation pressures, the analyst tells investors in a research note. With the conflict in Iran still evolving, there is some uncertainty around whether TKO will ultimately hold its planned UFC and WWE events in the Middle East this year, the firm added.
Morgan Stanley
Equal Weight
to
Overweight
upgrade
$215 -> $225
2026-04-30
Reason
Morgan Stanley
Price Target
$215 -> $225
2026-04-30
upgrade
Equal Weight
to
Overweight
Reason
Morgan Stanley upgraded TKO Group to Overweight from Equal Weight with a price target of $225, up from $215, as the analyst assumed coverage of several media and entertainment stocks. TKO's big UFC and WWE media rights deals provide certainty, while partnerships, site fees and Zuffa Boxing are "inexpensive call options," the analyst tells investors.
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