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RHP Should I Buy

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Intellectia

Should You Buy Ryman Hospitality Properties Inc (RHP) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Buy
Latest Price
94.850
1 Day change
0.30%
52 Week Range
105.750
Analysis Updated At
2026/03/06
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Ryman Hospitality Properties Inc (RHP) is a good buy for a beginner investor with a long-term strategy and $50,000-$100,000 available for investment. The company's strong financial performance, insider buying activity, and positive analyst sentiment outweigh the current technical weakness and market downturn. The stock is trading at a discount, presenting a solid entry point for long-term growth potential.

Technical Analysis

The MACD histogram is negative and expanding, indicating bearish momentum. RSI is at 24.578, suggesting the stock is oversold. The stock is trading near its support level (S1: 95.559), with converging moving averages signaling potential stabilization. The current price of $94.91 is below the pivot level of $99.971.

Options Data

Bearish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
10
Buy
4

Positive Catalysts

  • Insider buying: Executive Chairman Colin V. Reed purchased 7,800 shares at $100.67, signaling confidence in the company's future.

  • Strong financial performance in Q4 2025: Revenue increased by 13.92% YoY, Net Income up 7.36% YoY, and EPS surged by 249.07%.

  • Analysts' ratings are predominantly positive, with multiple firms raising price targets and maintaining Overweight or Buy ratings.

  • The stock has a 60% chance to rise 6.19% in the next week and 8.93% in the next month based on historical patterns.

Neutral/Negative Catalysts

  • Current market sentiment is bearish, with the stock down 4.34% and the S&P 500 down 0.91%.

  • Technical indicators show bearish momentum, with MACD negative and RSI oversold.

  • Hedge funds and insiders show neutral trading trends, with no significant activity in the last quarter or month.

Financial Performance

In Q4 2025, Ryman Hospitality reported a 13.92% YoY increase in revenue to $737.8M, a 7.36% YoY increase in Net Income to $73.83M, and a 249.07% YoY increase in EPS to 3.77. Gross Margin improved significantly, rising 100.83% YoY to 41.09%.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts are optimistic about RHP's long-term growth potential. Cantor Fitzgerald raised the price target to $115, Deutsche Bank to $133, and Evercore ISI to $115, all maintaining positive ratings. However, Morgan Stanley lowered the target to $88, citing muted fundamentals in the gaming and lodging sector. Overall, the consensus leans towards a Buy or Overweight rating.

Wall Street analysts forecast RHP stock price to rise
7 Analyst Rating
Wall Street analysts forecast RHP stock price to rise
6 Buy
1 Hold
0 Sell
Strong Buy
Current: 94.570
sliders
Low
92
Averages
108.71
High
121
Current: 94.570
sliders
Low
92
Averages
108.71
High
121
Cantor Fitzgerald
Overweight
maintain
$108 -> $115
AI Analysis
2026-03-03
Reason
Cantor Fitzgerald
Price Target
$108 -> $115
AI Analysis
2026-03-03
maintain
Overweight
Reason
Cantor Fitzgerald raised the firm's price target on Ryman Hospitality to $115 from $108 and keeps an Overweight rating on the shares. Hotel REITs finished Q4 with cautiously optimistic outlooks, with many noting that initial 2026 guidance "could be conservative," the analyst tells investors in a research note. Luxury and upper-scale hotels outperformed lower-tier properties, though strong year-to-date sector performance and macro caution support maintaining a defensive stance, the firm says.
Deutsche Bank
Chris Woronka
Buy
maintain
$131 -> $133
2026-03-02
Reason
Deutsche Bank
Chris Woronka
Price Target
$131 -> $133
2026-03-02
maintain
Buy
Reason
Deutsche Bank analyst Chris Woronka raised the firm's price target on Ryman Hospitality to $133 from $131 and keeps a Buy rating on the shares. The firm sees stronger growth potential for the company in 2027 relative to 2026.
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