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CRTO Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

Loading chart...

High
18.640
Open
18.605
VWAP
18.15
Vol
193.10K
Mkt Cap
925.38M
Low
17.895
Amount
3.50M
EV/EBITDA(TTM)
1.86
Total Shares
49.86M
EV
607.98M
EV/OCF(TTM)
1.95
P/S(TTM)
0.52
Criteo SA is a France-based company specializing in digital performance marketing. Its solution consists of the Criteo Engine, the Company's data assets, access to inventory, and its advertiser and publisher platforms. The Criteo Engine consists of various machine learning algorithms, such as prediction, recommendation, bidding and creative algorithms and the global hardware and software infrastructure. The Criteo Engine delivers advertisements through multiple marketing channels and formats, including display advertising banners, native advertising banners and marketing messages delivered to opt-in e-mail addresses. Advertisements are delivered on all devices and screens, including Web browsers on desktops and laptops, mobile Web browsers on smart phones and tablets, as well as mobile applications. It operates in approximately 90 countries through a network of over 30 international offices located in Europe, the Americas and the Asia-Pacific region.
Show More

Events Timeline

(ET)
2026-03-02
07:20:00
Criteo Becomes First Ad Tech Partner Integrating with OpenAI's Ad Pilot
select

News

Marketbeat
7.5
03-10Marketbeat
Trade Desk Surges on Potential OpenAI Partnership—Breakthrough or Deception?
  • Trade Desk's Stock Performance: Trade Desk (TTD) has seen disappointing performance, with shares down over 50% in the past year, although there was a recent surge of more than 18% on March 5 following reports of potential partnerships with OpenAI for advertising placements in ChatGPT.

  • OpenAI Partnership Potential: Trade Desk is in early negotiations with OpenAI, which could lead to significant advertising revenue through ChatGPT, as the platform boasts 900 million weekly active users, presenting a lucrative opportunity for ad placements.

  • Advertising Strategy Shift: OpenAI is exploring additional revenue streams, including advertising on ChatGPT, which could enhance Trade Desk's position in the market, especially as it seeks to partner with companies looking to generate ad sales.

  • Market Uncertainty and Future Outlook: Despite the potential partnership with OpenAI, analysts express caution regarding Trade Desk's future, citing concerns over its valuation and growth prospects, especially in light of recent earnings reports indicating lower-than-expected growth rates.

Barron's
2.0
03-06Barron's
Trade Desk Shares Soared on Potential OpenAI Partnership, But May Have Overreacted.
  • Market Perception: Investors may misinterpret minor positive news as a significant turnaround in a declining stock's performance.
  • Caution Advised: It is important for investors to remain cautious and not jump to conclusions based on fleeting positive indicators in the stock market.
Barron's
7.5
03-06Barron's
Trade Desk Shares Jump Following OpenAI Partnership News, But Analyst Urges Caution.
  • Company Update: Digital advertising company Trade Desk saw a rise in stock prices following news of a potential partnership with OpenAI.
  • Investor Caution: A Wall Street analyst advises investors to manage their expectations regarding the partnership's impact.
seekingalpha
7.5
03-02seekingalpha
Criteo Partners with OpenAI for Advertising Integration in ChatGPT
  • Advertising Technology Partnership: Criteo (CRTO) becomes the first advertising technology partner to integrate with OpenAI's advertising pilot within ChatGPT, marking a significant evolution in ad strategies within generative AI environments, which is expected to drive business growth.
  • User Experience Focus: CEO Michael Komasinski emphasized that the partnership aims to test how advertising can function within large language model platforms without disrupting user experience, highlighting the importance of building trust with users.
  • High Conversion Potential: Criteo pointed to aggregated data from its U.S. client base indicating that traffic from large language model platforms like ChatGPT converts at approximately 1.5 times the rate of other referral sources, showcasing the high purchase intent of users engaging with conversational AI.
  • Connecting Decision Journeys: As conversational discovery grows, Criteo sees an opportunity to connect brands with consumers earlier in their decision journey, particularly in contexts where users are actively seeking recommendations during product research and purchase consideration.
PRnewswire
7.5
03-02PRnewswire
Criteo Integrates with OpenAI's Advertising Pilot
  • Ad Tech Partnership: Criteo has become the first advertising technology partner to integrate with OpenAI's advertising pilot, marking a significant step forward in advancing advertising within AI experiences, which is expected to enhance brand advertising effectiveness on large language model platforms.
  • User Conversion Rate Boost: Data indicates that users referred from LLM platforms like ChatGPT convert at approximately 1.5 times the rate of other referral channels, suggesting that these AI experiences possess high user intent, potentially yielding higher returns on investment for brands.
  • Market Scale and Impact: Criteo activates over $4 billion in annual media spend and collaborates with 17,000 advertisers globally, connecting brands, retailers, and publishers through AI-driven decision-making technology to drive cross-channel outcomes, further solidifying its market position.
  • Future Growth Potential: The integration will begin rolling out in the coming weeks, providing Criteo with an opportunity to evaluate how brands can participate in advertising within ChatGPT while driving incremental demand back to retailers and brands, showcasing its strategic foresight in the rapidly evolving conversational AI space.
PRnewswire
8.5
02-27PRnewswire
Criteo Shareholders Approve Redomiciliation Proposal
  • Shareholder Meeting Outcome: At Criteo's shareholder meeting on February 27, 2026, all proposals received overwhelming support, marking a significant milestone for the company as it prepares to complete its legal domicile transfer from France to Luxembourg in Q3 2026, thereby enhancing strategic flexibility.
  • Redomiciliation Impact: The conversion will establish Criteo as a Luxembourg company, which is expected to provide long-term value for shareholders; Chairman Frederik Van der Kooi emphasized that this vote reflects strong shareholder confidence in the company's future direction.
  • ADS Structure Replacement: Criteo plans to replace its American Depositary Shares (ADS) structure with ordinary shares directly listed on Nasdaq, which is anticipated to bring potential strategic opportunities and benefits, further enhancing shareholder value.
  • Increased Transparency: Criteo has filed relevant reports with the U.S. Securities and Exchange Commission, ensuring shareholders have access to important information during the redomiciliation process, thereby enhancing corporate governance transparency and boosting investor trust.
Wall Street analysts forecast CRTO stock price to rise
5 Analyst Rating
Wall Street analysts forecast CRTO stock price to rise
4 Buy
1 Hold
0 Sell
Strong Buy
Current: 0.000
sliders
Low
30.00
Averages
35.00
High
42.00
Current: 0.000
sliders
Low
30.00
Averages
35.00
High
42.00
Citi
Ronald Josey
Buy
downgrade
$34 -> $26
AI Analysis
2026-02-12
Reason
Citi
Ronald Josey
Price Target
$34 -> $26
AI Analysis
2026-02-12
downgrade
Buy
Reason
Citi analyst Ronald Josey lowered the firm's price target on Criteo to $26 from $34 and keeps a Buy rating on the shares.
Bernstein
Outperform
to
NULL
downgrade
$50 -> $43
2026-02-12
Reason
Bernstein
Price Target
$50 -> $43
2026-02-12
downgrade
Outperform
to
NULL
Reason
Bernstein lowered the firm's price target on Criteo to $43 from $50 and keeps an Outperform rating on the shares. The firm says FY26 outlook was close to consensus expectations, but the Q1 drawdown linked to the two major client losses announced in May 2025 will be steeper than anticipated.
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Valuation Metrics

The current forward P/E ratio for Criteo SA (CRTO.O) is 4.46, compared to its 5-year average forward P/E of 10.09. For a more detailed relative valuation and DCF analysis to assess Criteo SA's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
10.09
Current PE
4.46
Overvalued PE
13.23
Undervalued PE
6.95

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
5.07
Current EV/EBITDA
2.40
Overvalued EV/EBITDA
6.41
Undervalued EV/EBITDA
3.72

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
1.76
Current PS
0.89
Overvalued PS
2.23
Undervalued PS
1.30

Financials

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Whales Holding CRTO

S
Senvest Management, LLC
Holding
CRTO
-5.18%
3M Return

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Frequently Asked Questions

What is Criteo SA (CRTO) stock price today?

The current price of CRTO is 17.92 USD — it has decreased -3.45

What is Criteo SA (CRTO)'s business?

Criteo SA is a France-based company specializing in digital performance marketing. Its solution consists of the Criteo Engine, the Company's data assets, access to inventory, and its advertiser and publisher platforms. The Criteo Engine consists of various machine learning algorithms, such as prediction, recommendation, bidding and creative algorithms and the global hardware and software infrastructure. The Criteo Engine delivers advertisements through multiple marketing channels and formats, including display advertising banners, native advertising banners and marketing messages delivered to opt-in e-mail addresses. Advertisements are delivered on all devices and screens, including Web browsers on desktops and laptops, mobile Web browsers on smart phones and tablets, as well as mobile applications. It operates in approximately 90 countries through a network of over 30 international offices located in Europe, the Americas and the Asia-Pacific region.

What is the price predicton of CRTO Stock?

Wall Street analysts forecast CRTO stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for CRTO is35.00 USD with a low forecast of 30.00 USD and a high forecast of 42.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Criteo SA (CRTO)'s revenue for the last quarter?

Criteo SA revenue for the last quarter amounts to 541.14M USD, decreased -2.15

What is Criteo SA (CRTO)'s earnings per share (EPS) for the last quarter?

Criteo SA. EPS for the last quarter amounts to 0.90 USD, decreased -26.83

How many employees does Criteo SA (CRTO). have?

Criteo SA (CRTO) has 3649 emplpoyees as of March 12 2026.

What is Criteo SA (CRTO) market cap?

Today CRTO has the market capitalization of 925.38M USD.