Worst Performing Consumer Staples Stocks in January 2026
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
0mins
Source: seekingalpha
- McCormick's Poor Performance: McCormick & Company (MKC) leads the list with an 11.31% decline in stock price over the past month, indicating market concerns about its growth prospects, which could lead to decreased investor confidence and long-term stock performance issues.
- Dollar Tree's Struggles: Following closely, Dollar Tree (DLTR) saw a 5.34% drop despite its strong buy rating of 4.61, suggesting that market apprehensions regarding its profitability may hinder any potential stock rebound.
- Other Underperformers: General Mills (GIS) and Keurig Dr Pepper (KDP) experienced declines of 5.31% and 4.76%, respectively, highlighting the impact of weak consumer spending on these companies, which may lead to downward revisions in future sales and profit expectations.
- Overall Market Trends: The consumer staples sector is facing challenges, with The Kraft Heinz Company (KHC) and Kimberly-Clark (KMB) also showing declines, reflecting a cautious investor sentiment towards the industry amid broader economic uncertainties.
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Analyst Views on MKC
Wall Street analysts forecast MKC stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MKC is 83.67 USD with a low forecast of 75.00 USD and a high forecast of 89.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
3 Analyst Rating
3 Buy
0 Hold
0 Sell
Strong Buy
Current: 61.320
Low
75.00
Averages
83.67
High
89.00
Current: 61.320
Low
75.00
Averages
83.67
High
89.00
About MKC
McCormick & Company, Incorporated manufactures, markets, and distributes herbs, spices, seasonings, condiments and flavors to the entire food and beverage industry, including retailers, food manufacturers and foodservice businesses. It operates through two segments: consumer and flavor solutions. The consumer segment sells to retail channels, including grocery, mass merchandise, warehouse clubs, discount and drug stores, and e-commerce under the McCormick brand and a variety of brands around the world, including French's, Frank's RedHot, Lawry’s, Zatarain’s, Simply Asia, Thai Kitchen, Ducros, Vahine, Cholula, Schwartz, Club House, Kamis, DaQiao, La Drogheria, Stubb's, OLD BAY, Gourmet Garden, and others. In its flavor solutions segment, it provides a range of products to multinational food manufacturers and foodservice customers. The foodservice customers are supplied with branded, packaged products both directly by the Company and indirectly through distributors.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Worst Performing Consumer Staples Stocks in January 2026
- McCormick's Poor Performance: McCormick & Company (MKC) leads the list with an 11.31% decline in stock price over the past month, indicating market concerns about its growth prospects, which could lead to decreased investor confidence and long-term stock performance issues.
- Dollar Tree's Struggles: Following closely, Dollar Tree (DLTR) saw a 5.34% drop despite its strong buy rating of 4.61, suggesting that market apprehensions regarding its profitability may hinder any potential stock rebound.
- Other Underperformers: General Mills (GIS) and Keurig Dr Pepper (KDP) experienced declines of 5.31% and 4.76%, respectively, highlighting the impact of weak consumer spending on these companies, which may lead to downward revisions in future sales and profit expectations.
- Overall Market Trends: The consumer staples sector is facing challenges, with The Kraft Heinz Company (KHC) and Kimberly-Clark (KMB) also showing declines, reflecting a cautious investor sentiment towards the industry amid broader economic uncertainties.

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McCormick Rated as Low-Risk Retirement Stock Despite Q4 Weakness
- Earnings Warning: McCormick's organic sales in Q4 fell short of expectations, primarily due to weaker performance in Americas Flavor Solutions, leading to a negative market reaction to its earnings report and impacting stock performance.
- Earnings Forecast Cut: BofA lowered McCormick's FY26 EPS estimate from $3.21 to $3.09, reflecting the pressure from a gross margin miss of approximately 150 basis points in Q4, indicating significant profitability challenges ahead for the company.
- Cost Pressures Intensify: McCormick expects an additional $50 million in costs in FY26 due to tariffs and rising commodity prices, with the CEO noting that about 50% of the tariffs remain in effect, exacerbating inflationary pressures on margins.
- Long-Term Outlook: Despite near-term pressures, Deutsche Bank analysts believe McCormick could benefit from steady demand and its acquisition of McCormick de Mexico, indicating potential resilience in the market.

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