USANA Reports Flat Q1 Revenue of $250M
Reports Q1 revenue $250M, flat year-over-year. "Our first quarter 2026 results reflect USANA's continued evolution from a single-channel direct sales business to a diversified, omnichannel health and wellness enterprise," said Kevin Guest, Chairman and Chief Executive Officer. "Our omnichannel platform is intended to provide multiple growth engines, and early progress across our three segments reinforces confidence that our strategy will deliver sustained incremental value over time. The Core Nutritional business delivered solid sequential improvement during the quarter, driven by growth in total active customers in China in addition to continued focus on accelerating our new product launch initiatives. Meanwhile, Hiya established the operational foundation for a meaningfully stronger second half of the year and Rise Wellness generated triple-digit growth as Protein Pop hit Costco shelves nationwide."
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- Service Week Initiative: For the past decade, the USANA Foundation has organized World Service Week every June, aiming to uplift vulnerable families through the active participation of volunteers and Brand Partners, showcasing the company's commitment to social responsibility.
- Global Unity: During Service Week, the USANA family unites across continents, with volunteers, employees, and their families participating together, enhancing community cohesion and promoting the brand's image.
- Support for Local Organizations: The USANA community supports local organizations during the event, addressing community needs and strengthening the connection between the company and the community, demonstrating corporate social responsibility.
- Spreading Hope: Through meaningful acts of kindness, the USANA community not only brings hope to the underprivileged but also enhances the brand's social impact, illustrating the company's positive role on a global scale.
- Service Week Activities: Over the past decade, USANA has united its community through World Service Week, where volunteers and Brand Partners come together to support vulnerable families, showcasing a strong sense of social responsibility.
- Donation Goals: This year, USANA encourages Brand Partners to add $10 to their Subscribe & Save orders to help achieve the goal of feeding 20,000 families, further promoting sustainable nutrition outreach.
- Community Support: Activities include providing food packs, toys, and school supplies for children, as well as ongoing support for 60-100 young leukemia patients, demonstrating USANA's profound impact on communities.
- Educational Empowerment: USANA's initiatives in the Philippines include providing over 100 school kits to students, supporting their educational development and reflecting the company's commitment to enhancing educational opportunities.
- Importance of Healthy Habits: USANA CEO Kevin Guest emphasizes that small daily habits can enhance personal health, strengthen teamwork, and foster community cohesion, ultimately driving overall business performance.
- Employee Well-being and Productivity: Research indicates that organizations prioritizing employee health often experience higher engagement and stronger retention rates, which directly impacts long-term performance and morale.
- Leadership Responsibility: Guest highlights the critical role leaders play in cultivating a healthy culture, asserting that daily actions are more influential than policies in shaping the work environment and promoting optimal employee performance.
- Power of Small Habits: During Professional Wellness Month, Guest encourages individuals to start with small health habits, such as walking more and improving sleep, stressing that these simple changes can lead to significant positive outcomes.
- Importance of Healthy Habits: USANA CEO Kevin Guest emphasizes that healthy daily habits not only enhance individual and team performance but also improve overall workplace culture, driving long-term business success.
- Global Health Awakening: Guest points out that the world is experiencing a health awakening, where simple daily actions can lead to significant improvements, encouraging individuals to focus on sleep, exercise, and relationships.
- Impact of Employee Well-being: Research shows that organizations prioritizing employee health often achieve higher engagement and stronger retention rates, with Guest asserting that leaders play a critical role in fostering this culture.
- Power of Small Actions: Guest mentions that consistent small actions, such as taking daily walks or increasing sleep time, can lead to significant health improvements, urging professionals to implement positive changes immediately.
- Employee Culture Recognition: USANA Health Sciences has earned a spot on the 2026 USA TODAY Top Workplaces list, indicating its standout performance among 40,500 participating organizations and reflecting its commitment to a people-first culture and employee engagement.
- Benefits and Support: The company provides free onsite gym and healthcare amenities along with competitive health insurance plans, demonstrating its commitment to employee health and well-being, which enhances employee satisfaction and retention.
- Educational Support Policy: USANA also supports continuing education through tuition reimbursement, further enhancing employees' career development opportunities and improving the overall talent quality within the company.
- Feedback-Driven Recognition: The award is based on anonymous employee feedback collected through Energage surveys, emphasizing the credibility of the company's leadership and the alignment of employees with the corporate culture, thereby increasing the company's appeal to job seekers and customers.
- Sales Growth Highlight: USANA's core nutritional business achieved net sales of $204 million in Q1 2026, reflecting a 7% sequential increase driven by active customer growth, particularly in the Chinese market, which strengthens the company's competitive foundation in the health product sector.
- Hiya Performance: Hiya generated $32 million in net sales in the first quarter with 186,000 active subscribers, and despite facing disruptions in the Meta advertising environment, management anticipates stronger performance in the second half of 2026, indicating its market potential and customer appeal.
- Rise Wellness Market Performance: Rise Wellness delivered $14 million in net sales for Q1, with growth primarily attributed to the national launch of Protein Pop Plus at Costco, showcasing effective retail execution strategies that support future sales growth for the company.
- Full-Year Outlook: USANA reaffirmed its full-year 2026 net sales guidance of $925 million to $1 billion, while projecting Hiya's sales between $140 million and $155 million, demonstrating the company's confidence in future growth and emphasis on technology modernization investments.










