Trump Promotes New Film 'Melania' Amid Low Stock Performance
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1d ago
0mins
Source: Benzinga
- Social Media Influence: Trump boasts 109.4 million followers on platform X, and despite his preference for Truth Social, he made a rare exception to promote the film 'Melania', highlighting his enduring influence in social media.
- Market Performance: Amazon secured the film rights for $40 million and is investing $35 million in marketing, yet ticket sales are projected to be low, potentially resulting in significant financial losses for Amazon with only a few million expected in box office revenue.
- White House Premiere: VIP guests, including Amazon CEO Andy Jassy, attended the film screening at the White House, which faced backlash from Congress due to coinciding with a protester’s death in Minnesota, illustrating the complex interplay of politics and entertainment.
- Future Marketing Strategy: The film will continue to be promoted by Amazon and Trump in the coming days, with Melania Trump set to ring the opening bell at the New York Stock Exchange on Wednesday, potentially increasing the film's visibility despite the lackluster market response.
Analyst Views on AMZN
Wall Street analysts forecast AMZN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AMZN is 294.69 USD with a low forecast of 250.00 USD and a high forecast of 340.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
47 Analyst Rating
46 Buy
1 Hold
0 Sell
Strong Buy
Current: 238.420
Low
250.00
Averages
294.69
High
340.00
Current: 238.420
Low
250.00
Averages
294.69
High
340.00
About AMZN
Amazon.com, Inc. provides a range of products and services to customers. The products offered through its stores include merchandise and content it has purchased for resale and products offered by third-party sellers. The Company’s segments include North America, International and Amazon Web Services (AWS). It serves consumers through its online and physical stores and focuses on selection, price, and convenience. Customers access its offerings through its websites, mobile apps, Alexa, devices, streaming, and physically visiting its stores. It also manufactures and sells electronic devices, including Kindle, Fire tablet, Fire TV, Echo, Ring, Blink, and eero, and develops and produces media content. It serves developers and enterprises of all sizes, including start-ups, government agencies, and academic institutions, through AWS, which offers a set of on-demand technology services, including compute, storage, database, analytics, and machine learning, and other services.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
