Strive Inc. Deepens Bitcoin Treasury Strategy with New Purchases
- Bitcoin Holdings Increase: Strive Inc. added 179 Bitcoin, bringing its total holdings to approximately 13,311 BTC, demonstrating the company's commitment to its Bitcoin strategy aimed at enhancing balance sheet stability.
- STRC Stock Investment: The company purchased 500,000 shares of Strategy's STRC preferred stock for $50 million, intending to generate yield from STRC to support its Bitcoin-linked financial products, thereby optimizing its capital structure.
- Dividend Rate Increase: Strive announced an increase in its SATA digital credit product's dividend rate to 12.75%, with a planned payment of $1.0625 per share on April 15, reflecting proactive cash flow management strategies.
- Enhanced Financial Resilience: With $143.4 million in cash and cash equivalents, combined with Bitcoin and STRC investments, the company can cover over 19 years of SATA interest payments, showcasing its financial resilience amid market fluctuations.
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- Initiation of Buy Rating: TD Cowen has initiated coverage on Strive Asset Management with a Buy rating and a price target of $26, reflecting optimistic market expectations for its future growth potential.
- Stock Price Surge: During Friday afternoon trading, Strive's shares rose by 8.82% to $10.49, indicating a positive investor response to the company's unique business model.
- Anti-ESG Positioning: Co-founder Vivek Ramaswamy's assertion that corporations should prioritize shareholder returns over social or environmental agendas has attracted a distinct investor base, setting Strive apart in the asset management sector.
- Bitcoin Treasury Pioneer: Strive claims to be the first publicly traded Bitcoin treasury asset management firm, using Bitcoin as its hurdle rate for measuring shareholder value creation, a strategy that may support its future market performance.

Bitcoin Price Surge: Bitcoin has climbed back above $71,000, increasing over 4% as demand for derivatives has returned, indicating a resurgence in trading activity.
Market Reactions: Shares of major cryptocurrency-related companies, including Strategy Inc. and Coinbase Global, saw significant movements in pre-market trading, reflecting a mixed sentiment among retail investors.
Weak Market Structure: Despite the price recovery, analysts caution that the overall market structure for Bitcoin remains weak, suggesting that the recovery may not yet show lasting strength.
Influence of External Factors: The price rebound coincided with President Donald Trump's announcement regarding potential actions against Iran, which may have influenced market dynamics.
- Bitcoin Price Fluctuation: Bitcoin's price retreated to $68,000, down from nearly $70,000 on Monday, leading to a broad decline in crypto-linked stocks during Tuesday's pre-market trading, reversing Monday's gains and indicating fragile market sentiment.
- MSTR Holdings Update: MicroStrategy (MSTR) announced the purchase of 4,871 BTC, bringing its total holdings to 766,970 BTC, after a 6% rise on Monday; however, its stock fell over 1% in pre-market hours, reflecting a shift in investor sentiment to 'bearish'.
- BMNR's Buying Activity: Bitmine Immersion Technologies (BMNR) executed its largest weekly purchase of 71,252 ETH this year, resulting in a 5% increase on Monday, but its stock dropped over 1% in pre-market trading, raising concerns about future performance.
- ASST Holdings Increase: Strive Asset Management (ASST) increased its holdings by purchasing 113 BTC, bringing its total to nearly 14,000 BTC, and saw a 3% rise on Monday; however, its stock fell by 0.20% in pre-market hours, indicating a lack of confidence in its growth potential.
- Bitcoin Holdings Increase: Strive added 113 Bitcoin over the past week, bringing its total to 13,741, indicating a strategic intent to increase Bitcoin investments in 2026, despite current market prices being below its cost basis.
- Cash and Stock Assets: According to its SEC Form 8-K filing, Strive holds $86.9 million in cash and cash equivalents along with $50.5 million in STRC stock, demonstrating robust liquidity management amidst Bitcoin market volatility.
- Unrealized Losses Situation: A mark-to-market estimate using the Bitcoin Strategy tracker reveals Strive is facing over $500 million in unrealized losses, with an average cost basis of about $104,073 per Bitcoin, while the current market price stands at $69,406, potentially stressing the company's financial health.
- Stock Performance and Market Sentiment: ASST's stock traded down over 3% in pre-market hours and has dropped over 33% year-to-date, with retail sentiment on Stocktwits remaining in the 'bearish' territory, reflecting investor concerns about the company's future performance.

ETF Investment Plans: The new ETF, a joint initiative between Tuttle Capital and Strive, aims to invest in securities like Strategy's STRC and Strive's SATA, focusing on the "digital credit" segment within crypto-linked markets.
Risks Highlighted: The filing emphasizes risks such as leverage, Bitcoin price volatility, credit exposure, and liquidity constraints associated with the proposed fund.
Market Performance: ASSCT's stock has seen a decline of nearly 35% this year, while Bitcoin's price is down around 23%, with retail sentiment trending bearish recently.
Bitcoin Price Recovery: Bitcoin's price has recently recovered to around $67,200 after dipping as low as $65,100, indicating some market fluctuations and investor interest.
- Net Loss Overview: Strive reported a non-GAAP adjusted net loss attributable to common stockholders of $208.2 million for FY 2025, translating to a diluted loss of $4.73 per share, indicating significant challenges in profitability.
- Bitcoin Yield Performance: The company achieved a Bitcoin yield of 22.2% in Q4 2025 and 13.8% quarter-to-date as of March 17, 2026, showcasing its potential in digital asset investments.
- Bitcoin Gain Metrics: Strive generated a Bitcoin gain of ₿1,305 in Q4 2025 and ₿1,050 quarter-to-date as of March 17, 2026, reflecting its active engagement and profitability in the Bitcoin market.
- Strategic Investment: Strive added $50 million of Strategy’s STRC preferred stock to its corporate treasury, demonstrating proactive capital allocation, while B. Riley Securities initiated coverage with a Buy rating on Strategy and Strive, potentially boosting market confidence.








