Leafly Appoints Peter Lee as CEO Following Yoko Miyashita's Resignation
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Nov 27 2025
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Source: Globenewswire
- Leadership Change: Leafly has appointed Peter Lee as CEO, who has served as President and COO since 2024, and his extensive management experience is expected to drive the company's future growth.
- Board Membership: Peter Lee continues as a member of Leafly's Board of Directors, ensuring strategic consistency while leveraging his experience from Merida Merger Corporation to enhance the company's market competitiveness.
- Former CEO Resignation: Yoko Miyashita resigned as CEO and director effective November 21, 2025, and the company's acknowledgment of her contributions may impact internal morale as it transitions to new leadership.
- Industry Background: Peter Lee's rich background in long/short equity hedge funds, particularly his management experience at Sentinel Rock Capital, is anticipated to bring fresh perspectives and strategic thinking to Leafly, positioning the company favorably in the rapidly evolving cannabis market.
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About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.





