Laird Superfood Launches New Hydrate Flavors with Zero Added Sugar
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 19 2025
0mins
Source: PRnewswire
- Product Expansion: Laird Superfood has expanded its Hydrate line with two new flavors, Wild Berry and Tropical Punch, enhancing its product offerings and catering to health-conscious consumers, which is expected to attract a broader customer base.
- Commitment to Healthy Ingredients: All Hydrate products feature real-food ingredients and include Aquamin™ red marine algae, providing bioavailable calcium and magnesium, thereby enhancing the nutritional value and elevating the brand's image.
- Clear Market Positioning: CEO Jason Vieth emphasizes the brand's commitment to offering hydration products free from artificial ingredients and excessive sugars, aiming to meet the needs of athletes and health-conscious consumers, thus strengthening its competitive edge in the market.
- Diverse Sales Channels: The new products are now available on LairdSuperfood.com and Amazon, broadening sales channels and expected to increase market reach and consumer engagement.
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Analyst Views on LSF
Wall Street analysts forecast LSF stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for LSF is 7.50 USD with a low forecast of 7.00 USD and a high forecast of 8.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
3 Analyst Rating
3 Buy
0 Hold
0 Sell
Strong Buy
Current: 3.300
Low
7.00
Averages
7.50
High
8.00
Current: 3.300
Low
7.00
Averages
7.50
High
8.00
About LSF
Laird Superfood, Inc. and its subsidiary, Picky Bars, LLC, create plant-based superfood products that are clean, delicious, and functional. The Company’s primary products include coffee creamers, hydration and beverage enhancing products, harvest snacks and other food items, and coffee, tea, and hot chocolate products. It operates in the superfood segment. Its creamers include sales of powdered and liquid coffee creamers. Its hydration and beverage enhancing products include sales of Hydrate coconut waters and its supplement lines. Harvest snacks and other food items primarily include protein and energy bars, oatmeal, and granola. Coffee, tea, and hot chocolate products include traditional and functional mushroom-ground and whole-bean coffee, hot chocolate with functional mushrooms, and its instant latte line of just-add-water coffee and tea products. Its other products include primarily coffee tools and other miscellaneous branded goods.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Laird Superfood Launches Dairy-Based Protein Coffee with 10g of Quality Protein
- Product Innovation: Laird Superfood has launched a dairy-based Protein Coffee with Lion's Mane Mushroom, containing 10 grams of quality protein per serving, addressing consumer demand for clean, additive-free dairy products and marking a significant expansion in the functional coffee sector.
- Market Positioning: The new product intentionally combines fast-absorbing whey protein with slower-digesting milk protein, not only supporting muscle recovery but also providing lasting satiety and energy, thereby strengthening the brand's competitive edge in the health beverage market.
- Sales Channels: The dairy protein coffee is already available at Sprouts Farmers Market, LairdSuperfood.com, and Amazon, retailing at $19.99, which is expected to attract a broader consumer base and drive sales growth for the brand.
- Brand Philosophy: Laird Superfood is committed to offering simple, minimally processed foods, and the introduction of this dairy line expands its product range, reflecting the brand's dedication to meeting diverse consumer needs while maintaining strict nutritional standards.
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Laird Superfood Acquires Navitas for $38.5 Million
- Acquisition Announcement: Laird Superfood has announced the acquisition of Navitas LLC for $38.5 million in cash, which is expected to be funded through a $50 million private placement of preferred stock, demonstrating the company's commitment to expanding its footprint in functional nutrition.
- Funding Source: The acquisition will be financed through the issuance of Series A Preferred Stock to Nexus Capital Management LP, with the transaction expected to close in the first quarter of 2026, thereby enhancing Laird Superfood's capital structure and market competitiveness.
- Market Integration: The addition of Navitas is set to broaden Laird Superfood's product lineup and strengthen its position in the rapidly growing superfoods and wellness market, with anticipated synergies through the integration of supply chains and distribution channels.
- Strategic Development: This acquisition aligns with Nexus's investment, indicating Laird Superfood's strategy to expand its positive nutrition platform by acquiring more health-focused food brands to meet the increasing consumer demand for health and sustainability.
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