Kustom Entertainment Rebrands to Focus on $100 Billion Ticketing Market
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 05 2026
0mins
Source: Globenewswire
- Rebranding: Digital Ally, Inc. has rebranded to Kustom Entertainment, Inc., marking a strategic shift towards the rapidly growing live event production and online ticketing platform, which is expected to significantly enhance market competitiveness.
- Reverse Stock Split: The company announced a 1-for-3 reverse stock split, expected to begin trading under the new ticker KUST on January 8, 2026, reducing outstanding shares from 1,898,436 to 632,812, aimed at enhancing shareholder value.
- Market Expansion: Kustom Entertainment is expanding its roster of live events, leveraging the success of the Country Stampede music festival to launch high-production events nationwide, which is anticipated to attract more audiences and elevate brand recognition.
- Industry Outlook: According to Goldman Sachs, despite a slowdown in the music industry growth to 6.2% in 2024, global revenues are projected to approach $200 billion by 2035, positioning Kustom Entertainment favorably to capitalize on this growth through its strategic focus.
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Analyst Views on DGLY
Wall Street analysts forecast DGLY stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for DGLY is 4.00 USD with a low forecast of 4.00 USD and a high forecast of 4.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
1 Analyst Rating
1 Buy
0 Hold
0 Sell
Moderate Buy
Current: 2.615
Low
4.00
Averages
4.00
High
4.00
Current: 2.615
Low
4.00
Averages
4.00
High
4.00
No data
About DGLY
Digital Ally, Inc., through its subsidiaries, is engaged in video solution technology, healthcare revenue cycle management, ticket brokering and marketing and event production. The Company's segment includes Video Solutions, Revenue Cycle Management, and Entertainment. The Video Solutions Segment encompasses its law, commercial, and shield divisions. This segment includes both services and products through its subscription models offering cloud and warranty solutions, and hardware sales for video and health safety solutions. The Revenue Cycle Management Segment provides working capital and back-office services to a variety of healthcare organizations throughout the country. The Entertainment Segment acts as an intermediary between ticket buyers and sellers within its secondary ticketing platform, ticketsmarter.com, and it also acquires tickets from primary sellers to then sell through various platforms.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Kustom Entertainment Rebrands to Focus on $100 Billion Ticketing Market
- Rebranding: Digital Ally, Inc. has rebranded to Kustom Entertainment, Inc., marking a strategic shift towards the rapidly growing live event production and online ticketing platform, which is expected to significantly enhance market competitiveness.
- Reverse Stock Split: The company announced a 1-for-3 reverse stock split, expected to begin trading under the new ticker KUST on January 8, 2026, reducing outstanding shares from 1,898,436 to 632,812, aimed at enhancing shareholder value.
- Market Expansion: Kustom Entertainment is expanding its roster of live events, leveraging the success of the Country Stampede music festival to launch high-production events nationwide, which is anticipated to attract more audiences and elevate brand recognition.
- Industry Outlook: According to Goldman Sachs, despite a slowdown in the music industry growth to 6.2% in 2024, global revenues are projected to approach $200 billion by 2035, positioning Kustom Entertainment favorably to capitalize on this growth through its strategic focus.
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- Acquisition Announcement: A consortium of private equity firms led by Permira and Warburg Pincus has announced a deal to acquire Clearwater Analytics for approximately $8.4 billion, including debt, indicating strong market interest in investment and accounting software companies.
- Stock Price Reaction: Clearwater Analytics shares surged 7.6% to $23.93 in pre-market trading, reflecting positive investor sentiment regarding the acquisition news, which may enhance the company's future market performance.
- Market Impact: This acquisition not only provides Clearwater Analytics with financial backing but also has the potential to accelerate its technological innovation and market expansion, strengthening its position in the highly competitive software industry.
- Industry Trend: With private equity firms continuing to invest in the software sector, more similar transactions are expected, further consolidating market resources and enhancing industry competitiveness.
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