Kroger and Murray's Cheese Launch Holiday Cheese Gifts
Written by Emily J. Thompson, Senior Investment Analyst
Source: PRnewswire
Updated: 22 hour ago0mins
- Enhanced Holiday Experience: Kroger collaborates with Murray's Cheese to offer holiday cheese gifts available nationwide through Kroger stores and online, aiming to elevate festive gatherings and increase customer engagement.
- Innovative Product Selection: Murray's Cheese introduces new flavors and classic holiday recipes, encouraging customers to design custom cheeseboards, which is expected to drive sales growth and enhance brand loyalty.
- Flagship Store Activities: The NYC flagship store features a whimsical holiday window titled 'Where There's Cheese, There's Cheer,' showcasing miniature cheese characters to enhance the shopping experience and attract more foot traffic.
- Market Coverage Expansion: Since joining Kroger in 2017, Murray's Cheese has provided specialty cheese services in over 1,200 stores, further solidifying its position in the U.S. cheese market.
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Analyst Views on KR
Wall Street analysts forecast KR stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for KR is 78.07 USD with a low forecast of 70.00 USD and a high forecast of 85.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
14 Analyst Rating
8 Buy
6 Hold
0 Sell
Moderate Buy
Current: 62.900
Low
70.00
Averages
78.07
High
85.00
Current: 62.900
Low
70.00
Averages
78.07
High
85.00
Citi
Paul Lejuez
Neutral
downgrade
$74 -> $68
2025-12-10
New
Reason
Citi
Paul Lejuez
Price Target
$74 -> $68
2025-12-10
New
downgrade
Neutral
Reason
Citi analyst Paul Lejuez lowered the firm's price target on Kroger to $68 from $74 and keeps a Neutral rating on the shares.
Morgan Stanley
Equal Weight
maintain
$76 -> $72
2025-12-08
New
Reason
Morgan Stanley
Price Target
$76 -> $72
2025-12-08
New
maintain
Equal Weight
Reason
Morgan Stanley lowered the firm's price target on Kroger to $72 from $76 and keeps an Equal Weight rating on the shares. While underlying trends are "largely stable ex-macro," the bull case for a top-line acceleration is "getting pushed out," the analyst tells investors in a post-earnings note.
JPMorgan
Neutral
downgrade
$73 -> $71
2025-12-05
Reason
JPMorgan
Price Target
$73 -> $71
2025-12-05
downgrade
Neutral
Reason
JPMorgan lowered the firm's price target on Kroger to $71 from $73 and keeps a Neutral rating on the shares. The firm says the company's ID sales have slowed while its price investments are picking up.
UBS
Michael Lasser
Neutral
downgrade
$74 -> $70
2025-12-05
Reason
UBS
Michael Lasser
Price Target
$74 -> $70
2025-12-05
downgrade
Neutral
Reason
UBS analyst Michael Lasser lowered the firm's price target on Kroger to $70 from $74 and keeps a Neutral rating on the shares. The firm updated the company's model post the Q3 report.
See All Ratings
About KR
The Kroger Co. is a food and drug retailer. The Company operates supermarkets, multi-department stores and fulfillment centers throughout the United States. It operates approximately 2,731 supermarkets, 2,273 pharmacies and 1,702 fuel centers in over 35 states and the District of Columbia while also operating online through a digital ecosystem to offer customers an omnichannel shopping experience. The Company also manufactures and processes food for sale in its supermarkets and online. It offers Pickup and Harris Teeter ExpressLane personalized, order online, pick-up at the store services at approximately 2,412 of its supermarkets and provides delivery, which allows it to offer digital solutions to substantially all of its customers. Its delivery solutions include orders delivered to customers at retail store locations, customer fulfillment centers and orders placed through third-party platforms. The Company also offers customer-facing apps and interfaces.
About the author
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Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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