Krispy Kreme Launches Winter Seasonal Doughnut Collection
Available beginning Tuesday, Jan. 6 for a limited time at participating Krispy Kreme shops across the U.S., Krispy Kreme's Winter Seasonal Collection features four all-new indulgent, cozy favors that give guests more ways to dozen: Caramel Dulce Doughnut - an Original Glazed doughnut dipped in caramel icing with a salted caramel dulce drizzle. Chocolate Truffle Doughnut - an unglazed doughnut filled with chocolate truffle flavored Kreme, dipped in chocolate icing, piped with chocolate icing drizzles and topped with chocolate chips. Raspberry Cheesecake Doughnut - an unglazed doughnut dipped in raspberry-flavored icing and graham crunch, topped with cheesecake flavored buttercreme. Cinnamon Sugar Cake Doughnut - an Original Glazed cinnamon old fashioned cake doughnut.
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- Valentine's Day Launch: Krispy Kreme introduces four new heart-shaped doughnuts on February 3, including flavors like chocolate, Cookies & Kreme, strawberry, and classic glazed, aimed at fostering emotional connections through sharing love.
- Marketing Campaign: Customers can purchase the doughnuts via the Krispy Kreme app and website, while the brand encourages social media sharing of doughnut photos to increase visibility and enhance customer engagement, thereby boosting loyalty.
- Special Giveaway: On February 14, Krispy Kreme will surprise 12 fans with two dozen free doughnuts, aiming to enhance customer participation and brand affinity, which could drive sales further.
- Global Expansion: Operating in over 40 countries, Krispy Kreme showcases strong market competitiveness with its iconic Original Glazed doughnut and rapidly growing digital business, committed to enhancing consumer lives through delightful products.
- Increased Retail Participation: According to BlackRock, individual investor participation in U.S. equities has risen to nearly 20% of daily trading volume, a significant increase from low single digits pre-pandemic, highlighting the growing importance of retail investors in the market.
- Record Inflows: JPMorgan reports that retail inflows surged nearly 60% in 2025 compared to the previous year, exceeding the previous peak set in 2021 by 17%, indicating sustained activity and influence of retail investors in the market.
- Changing Market Dynamics: The collective actions of retail investors have prompted hedge funds to adjust strategies by reducing short positions and investing in tools that track retail sentiment, reflecting a widespread recognition of retail's market impact.
- Wealth Transfer Trend: An estimated $120 trillion will be inherited by millennials and Gen Z over the next 20 years, suggesting that retail participation could expand significantly, driving profound changes in market structure.

- Free Delivery Celebration: Krispy Kreme is offering free delivery on all orders made through its website and app on Wednesday and Thursday to celebrate Baby Dallas's first birthday, aiming to attract more customers to participate in this special event.
- New Winter Collection Launch: The celebration coincides with the introduction of a new Winter Seasonal Collection featuring various new flavors, designed to enhance consumer purchasing experiences and increase market share through a diverse product lineup.
- Brand Story Promotion: Krispy Kreme's Chief Brand and Product Officer, Alison Holder, highlighted the unique circumstances surrounding Dallas's birth, using this opportunity to enhance brand storytelling and improve brand image.
- Global Business Expansion: Krispy Kreme operates in over 40 countries, leveraging a unique network of stores and rapidly growing digital business to further solidify its leadership position in the sweet treat market.
Service Disruption: Verizon Communications experienced a significant outage that affected millions of customers' ability to text or call for several hours on Wednesday.
Resolution and Compensation: The issue has been resolved, and Verizon is offering $20 credits to affected customers, although they have not disclosed specific details about the cause of the outage.
- Core CPI Data: The US December core Consumer Price Index rose 2.6% year-over-year, slightly below economists' expectations, indicating persistent inflationary pressures that could influence future monetary policy decisions.
- Food Price Increases: Food prices rose 3.1% year-over-year in December, with dining out prices up 4.1% and at-home food prices up 2.4%, directly impacting consumer spending and corporate profits.
- Beef Price Surge: Beef prices soared, with uncooked ground beef up 15.5%, roasts up 17.5%, and steaks up 17.8%, reflecting a combination of supply shortages and strong demand, with this trend expected to last for several years.
- Coffee Price Rise: Coffee prices increased by 19.8% year-over-year in December, and despite tariff relief in November, it remains unclear when retail prices will decline, potentially affecting the profitability of several coffee chain companies.
- Increased Retail Power: In 2025, retail investors accounted for 20-25% of U.S. equity market volume, peaking at 35% at times, indicating a significant rise in their influence, compelling institutional investors to reassess their strategies.
- Shift in Meme Stocks: The focus of meme stocks has transitioned from traditional high short-interest stocks to more speculative areas like nuclear energy, clean energy, and cryptocurrencies, yet stocks like OpenDoor and Krispy Kreme continue to attract retail interest, highlighting market volatility.
- Heightened Market Volatility: Over the past year, OpenDoor's stock surged by 330.43%, while Krispy Kreme fell by 54.33%, illustrating the extreme volatility of meme stocks and the need for investors to navigate these risks cautiously.
- Expert Warnings: Experts like Jim Cramer and Ray Dalio caution against blindly chasing meme stocks, emphasizing that neglecting fundamentals and valuations can lead to significant investment mistakes, urging investors to remain rational in their pursuit of short-term gains.










