Jim Cramer Advises 'Own Apple, Don't Trade It' Following Judge's Decision to Let Google Maintain Search Agreement with iPhone Manufacturer: Stock Rises 3% in After-Hours Trading
Written by Emily J. Thompson, Senior Investment Analyst
Source: Benzinga
Updated: Sep 03 20250mins
Apple's Stock Reaction: Apple Inc. shares rose 2.97% in after-hours trading following a federal judge's ruling that allows Google to continue paying Apple to be the default search engine on iPhones, reversing a previous dip in regular trading.
Antitrust Case Context: The ruling is part of a significant antitrust case regarding Google's market dominance, which restricts exclusive contracts but permits ongoing payments to Apple, crucial for its Services revenue stream.
Upcoming Product Launch: The decision comes just before Apple's September 9 event, where the company is expected to unveil several new products, including the iPhone 17 Air and new Apple Watches.
Market Performance Challenges: Despite the positive ruling, Apple has faced challenges in 2025, with a year-to-date stock decline of 5.79%, making it one of the weaker performers among major tech stocks, alongside setbacks in artificial intelligence developments.
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Analyst Views on GOOG
Wall Street analysts forecast GOOG stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for GOOG is 313.25 USD with a low forecast of 255.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
15 Analyst Rating
14 Buy
1 Hold
0 Sell
Strong Buy
Current: 313.700
Low
255.00
Averages
313.25
High
350.00
Current: 313.700
Low
255.00
Averages
313.25
High
350.00
TD Cowen
Buy
maintain
$335 -> $350
2025-12-12
New
Reason
TD Cowen
Price Target
$335 -> $350
2025-12-12
New
maintain
Buy
Reason
TD Cowen raised the firm's price target on Alphabet (GOOG) to $350 from $335 and keeps a Buy rating on the shares. The firm increased the company's search estimates on its "positive" U.S. survey data. The data show ramping Gemini chatbot usage following the launch of Gemini 3, continued increases in search engagement driven by AI Mode and AI Overviews usage, and increasing share of ChatGPT users that are also using Gemini, the analyst tells investors in a research note.
Citizens
Market Perform
to
Outperform
upgrade
$30
2025-12-10
New
Reason
Citizens
Price Target
$30
2025-12-10
New
upgrade
Market Perform
to
Outperform
Reason
Citizens upgraded Warby Parker (WRBY) to Outperform from Market Perform with a $30 price target. The firm views the upcoming launch of Google's (GOOG, GOOGL) artificial intelligence glasses on Warby's platform as a "significant catalyst" for the shares. The glasses are important for Google's ongoing distribution of search and other products, which explains why the company is willing to commit $75M to cover Warby's expenses for the launch, the analyst tells investors in a research note. Citizens believes the glasses can drive Warby Parker's estimates significantly higher. The stock in morning trading is up 4% to $24.16.
BNP Paribas Exane
Nick Jones
Outperform
initiated
$355
2025-11-24
Reason
BNP Paribas Exane
Nick Jones
Price Target
$355
2025-11-24
initiated
Outperform
Reason
BNP Paribas Exane analyst Nick Jones initiated coverage of Alphabet with an Outperform rating and $355 price target.
Truist
Youssef Squali
Hold
maintain
$10 -> $11
2025-11-06
Reason
Truist
Youssef Squali
Price Target
$10 -> $11
2025-11-06
maintain
Hold
Reason
Truist analyst Youssef Squali raised the firm's price target on Snap (SNAP) to $11 from $10 and keeps a Hold rating on the shares. Q3 results and the Q4 outlook both show relatively in line revenue and stronger than expected AEBITDA, the analyst tells investors. New, higher margin revenue streams, such as the Perplexity deal, should be accretive to margins in 2026, but Snap "remains a share giver" to peers including Meta (META), Google (GOOGL) and Reddit (RDDT), the analyst added.
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About GOOG
Alphabet Inc. is a holding company. The Company's segments include Google Services, Google Cloud, and Other Bets. The Google Services segment includes products and services such as ads, Android, Chrome, devices, Google Maps, Google Play, Search, and YouTube. The Google Cloud segment includes infrastructure and platform services, collaboration tools, and other services for enterprise customers. Its Other Bets segment is engaged in the sale of healthcare-related services and Internet services. Its Google Cloud provides enterprise-ready cloud services, including Google Cloud Platform and Google Workspace. Google Cloud Platform provides access to solutions such as artificial intelligence (AI) offerings, including its AI infrastructure, Vertex AI platform, and Gemini for Google Cloud; cybersecurity, and data and analytics. Google Workspace includes cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet.
About the author
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Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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