As a Ferrari Enthusiast, Here's Why the Luce Captivates Me.

Ferrari's New EV Launch: Ferrari recently unveiled its first electric vehicle, the Lucé, which has faced significant online backlash and mockery from fans, highlighting the passionate connection enthusiasts have with the brand.

Value of Classic Ferraris: The backlash against the Lucé has inadvertently increased the value of classic Ferrari models, as collectors and fans express a renewed appreciation for traditional models amidst the shift towards electric vehicles.

Emotional Connection to the Brand: The author reflects on their long-standing passion for Ferrari, emphasizing the emotional ties that many fans have with the brand, which transcends mere ownership and extends to a deep-seated admiration.

Critique of the Lucé's Design: The Lucé is critiqued for lacking the iconic characteristics of traditional Ferraris, appearing more like a digital device than a classic sports car, which raises concerns about the brand's future direction and identity.