Horizon3.ai Appoints Botero as CMO to Drive Global Marketing Strategy
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 07 2026
0mins
Source: Newsfilter
- Leadership Change: Horizon3.ai has appointed Andres Botero as Chief Marketing Officer, leveraging his 20+ years of experience to drive the company's global marketing strategy, aiming to accelerate growth and solidify its leadership in autonomous security.
- Success Story: During his tenure at Rubrik, Botero doubled subscription ARR to over $1 billion and led a successful IPO in April 2024, showcasing his exceptional capabilities in market positioning and brand amplification.
- Strategic Investment: Following a recent $100 million Series D funding round, Botero's addition is expected to further accelerate platform expansion and global go-to-market execution, reinforcing the company's dominance in the autonomous security sector.
- Industry Recognition: Horizon3.ai's NodeZero® platform is trusted by 40% of Fortune 500 companies and ranked third on the Deloitte Technology Fast 500 list, reflecting its rapid growth and significant market impact in the cybersecurity landscape.
Trade with 70% Backtested Accuracy
Stop guessing "Should I Buy BL?" and start using high-conviction signals backed by rigorous historical data.
Sign up today to access powerful investing tools and make smarter, data-driven decisions.
Analyst Views on BL
Wall Street analysts forecast BL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for BL is 59.00 USD with a low forecast of 48.00 USD and a high forecast of 73.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
11 Analyst Rating
4 Buy
6 Hold
1 Sell
Moderate Buy
Current: 46.910
Low
48.00
Averages
59.00
High
73.00
Current: 46.910
Low
48.00
Averages
59.00
High
73.00
About BL
BlackLine, Inc. provides a unified, scalable, and flexible platform tailored to the needs of the Office of the Chief Financial Officer (CFO) and delivers purpose-built applications. The Company's comprehensive platform addresses mission-critical processes, including record-to-report and invoice-to-cash, enabling unified data, streamlined and optimized processes, and real-time insight through visibility, automation, and artificial intelligence (AI). Its cloud-based applications, powered by its BlackLine Studio360 Platform, include account reconciliations, transaction matching, task management, financial reporting analytics, journal entry, variance analysis, compliance, credit & risk management, collections management, electronic invoicing & payments, intercompany create, intercompany balance & resolve, and intercompany net & settle. Its BlackLine Studio360 Platform includes Studio360 Integrate, Studio360 Orchestrate, Studio360 Visualize, Studio360 Blueprint and Studio360 Control.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
OneStream Inc. Acquired by Hg Capital at $24 per Share
- Acquisition Offer: Hg Capital has proposed to acquire OneStream at $24 per share, valuing the company at an acceptable level that reflects its current growth rate, despite uncertainties regarding revenue growth sustainability.
- Analyst Rating Adjustments: Needham analyst downgraded OneStream's rating from Buy to Hold and removed the price target, indicating a cautious market sentiment regarding the transaction.
- Competitor Response: Following the acquisition announcement, shares of OneStream's competitors, BlackLine and Workiva, rose, demonstrating a positive market reaction to M&A activity in the software sector.
- Investor Confidence: BTIG analysts believe this acquisition will bolster investor confidence in current software valuations, marking a broader appetite for acquisitions in the software industry, potentially leading to more deals in the future.
Continue Reading
Horizon3.ai Appoints Botero as CMO to Drive Global Marketing Strategy
- Leadership Change: Horizon3.ai has appointed Andres Botero as Chief Marketing Officer, leveraging his 20+ years of experience to drive the company's global marketing strategy, aiming to accelerate growth and solidify its leadership in autonomous security.
- Success Story: During his tenure at Rubrik, Botero doubled subscription ARR to over $1 billion and led a successful IPO in April 2024, showcasing his exceptional capabilities in market positioning and brand amplification.
- Strategic Investment: Following a recent $100 million Series D funding round, Botero's addition is expected to further accelerate platform expansion and global go-to-market execution, reinforcing the company's dominance in the autonomous security sector.
- Industry Recognition: Horizon3.ai's NodeZero® platform is trusted by 40% of Fortune 500 companies and ranked third on the Deloitte Technology Fast 500 list, reflecting its rapid growth and significant market impact in the cybersecurity landscape.
Continue Reading