Fast Track Group Partners with CloudX to Enhance Brand Influence
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 11 2025
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Source: Globenewswire
- Strategic Partnership: Fast Track Group has announced a strategic partnership with CloudX Entertainment to enhance brand influence through a hybrid marketing strategy that leverages both celebrity and influencer collaborations, addressing client demand for integrated marketing solutions.
- Market Expansion: The partnership will initially focus on the Singapore market, with plans to expand into key regional markets across Asia Pacific, which is expected to provide brands with broader exposure opportunities and drive overall market share growth.
- Project Examples: Fast Track's recent collaborations with brands like Dongfeng and Serba Wangi, utilizing global talents such as Jessica Jung and MINNIE from i-dle, demonstrate its ability to translate celebrity partnerships into high-impact regional brand promotions, further solidifying its market position.
- Client Flexibility: CEO Harris Lim stated that this partnership offers brand clients greater flexibility, allowing them to choose the most relevant marketing path based on their objectives, whether driven by global celebrity appeal or trusted creator voices, thereby enhancing client satisfaction and loyalty.
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About FTRK
Fast Track Group is a Singapore-based investment holding company. The Company, through its subsidiaries, is a regional entertainment-focused event management and marketing company that provides a full range of services including experiential marketing, artiste endorsement and management, movie premiere organizations, grand openings and concerts. The Company specializes in the organizing and management of large-scale live events and concerts by international artistes in Singapore and the region and provides agency services for artiste endorsements. The Company also offers conventional event management and value-added services, such as media planning, public relations management, technical production planning, celebrity sourcing, celebrity engagement consultancy and event manpower support.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
