Chipotle to Reintroduce Chicken al Pastor on February 10
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1d ago
0mins
Source: seekingalpha
- Limited-Time Menu Comeback: Chipotle plans to reintroduce Chicken al Pastor on February 10 across restaurants in the U.S., Canada, the U.K., France, and Germany, reflecting the brand's keen awareness of consumer demand and loyalty.
- Member Priority Access: Chipotle Rewards members will receive early digital access on February 9, a strategy that not only enhances customer loyalty but also boosts brand visibility through targeted marketing efforts.
- Strong Market Response: Since its initial launch, Chicken al Pastor has become the brand's most requested limited-time offering, generating twice as many consumer requests for its return compared to other items, showcasing its significant social media traction.
- Financial Outlook Boost: Chipotle executives suggest that the return of Chicken al Pastor could enhance second-quarter earnings, particularly as premium proteins typically command higher price points, supporting average check growth and comparable sales even with modest traffic increases.
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Analyst Views on CMG
Wall Street analysts forecast CMG stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for CMG is 45.95 USD with a low forecast of 35.00 USD and a high forecast of 56.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
25 Analyst Rating
18 Buy
7 Hold
0 Sell
Moderate Buy
Current: 39.160
Low
35.00
Averages
45.95
High
56.00
Current: 39.160
Low
35.00
Averages
45.95
High
56.00
About CMG
Chipotle Mexican Grill, Inc. is a restaurant company. The Company develops and operates restaurants that serve a menu of burritos, burrito bowls, quesadillas, tacos, and salads, made using fresh ingredients. The Company operates approximately 3839 restaurants in the United States, Canada, the United Kingdom, France, Germany, Kuwait, and United Arab Emirates. It owns and operates all its restaurants in North America and Europe. The Company is focused in serving sourced, classically cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. Its menu includes Burrito, Burrito Bowl, Lifestyle Bowl, Quesadilla, Salad, Tacos, Kid’s Meal, Chips and Sides, and Build your Own (digital only). It also includes Raymonte’s Chicken Bowl, The Mr. Fantasy Burrito, Carne Asada, Build-Your-Own Chipotle, catering and group order. Its subsidiaries include Chipotle Mexican Grill Canada Corp., Chipotle Mexican Grill France SAS, among others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Why Buffett Would Favor Chipotle Mexican Grill
- Economic Moat: Chipotle has established a strong economic moat in the competitive restaurant industry, with 40 million rewards members by mid-2024, indicating widespread brand recognition and strong consumer preference.
- Customer Value Proposition: By offering high-quality meals made with fresh ingredients at attractive prices, Chipotle successfully attracts consumers looking to upgrade from fast food, continuously innovating its menu to cater to changing preferences.
- Financial Strength: As of Q3 2025, Chipotle operates 3,916 company-owned stores, generating $3 billion in revenue for the quarter, allowing significant investments in marketing and technology, enhancing its competitive edge.
- Operational Efficiency: Chipotle typically maintains a restaurant-level operating margin above 20%, with an average quarterly net income margin of 15.3% over the past five years, and no debt, ensuring robust financial performance in the industry.
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