Beyond's Lemonis Rejects California Due to 'Unsustainable' Business Environment
CEO's Decision on California: Beyond CEO Marcus Lemonis has decided not to open Bed Bath & Beyond stores in California due to the state's overregulation, high taxes, and challenging business environment.
Focus on Online Sales: The company will serve California customers exclusively through its website, aiming for same-day delivery of products without the inflated costs associated with physical retail operations.
Economic Context: Despite Lemonis' decision, California remains a significant market with the highest GDP in the U.S. and a strong median income, although some retailers have closed locations in cities like San Francisco and Los Angeles.
Continued Operations Elsewhere: Lemonis continues to operate 14 Camping World dealerships in California, indicating that his decision is specific to Beyond and not reflective of his other business interests.
About the author









