Anta Acquires 29% Stake in Puma for €1.5 Billion
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 18h ago
0mins
Source: CNBC
- Acquisition Overview: Anta Sports is acquiring a 29.06% stake in German sports brand Puma for €1.5 billion ($1.78 billion), becoming its largest shareholder, which will aid Anta's expansion in global markets.
- Market Reaction: Puma's shares surged by 20% following the announcement, although they later settled at a 16% increase, indicating a positive market response and investor recognition of the brand's value.
- Strategic Implications: This acquisition not only allows Anta to tap into Puma's brand and product lines but also leverages Puma's strong market presence in Europe and Latin America to enhance its brand recognition in the global sporting goods market.
- Industry Context: Against the backdrop of a rebound in global M&A activity, Anta's acquisition is seen as a strategic move to capitalize on market opportunities, particularly as companies reassess risks and returns amid increasing technological disruptions and geopolitical uncertainties.
Analyst Views on NKE
Wall Street analysts forecast NKE stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for NKE is 76.11 USD with a low forecast of 62.00 USD and a high forecast of 110.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
21 Analyst Rating
14 Buy
7 Hold
0 Sell
Moderate Buy
Current: 64.990
Low
62.00
Averages
76.11
High
110.00
Current: 64.990
Low
62.00
Averages
76.11
High
110.00
About NKE
NIKE, Inc. is engaged in the designing, marketing and distributing of athletic footwear, apparel, equipment and accessories and services for sports and fitness activities. The Company's operating segments include North America; Europe, Middle East & Africa (EMEA); Greater China; and Asia Pacific & Latin America (APLA). It sells a line of equipment and accessories under the NIKE Brand name, including bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment and other equipment designed for sports activities. It also designs products specifically for the Jordan Brand and Converse. The Jordan Brand designs, distributes and licenses athletic and casual footwear, apparel and accessories predominantly focused on basketball performance and culture using the Jumpman trademark. The Company also designs, distributes and licenses casual sneakers, apparel and accessories under the Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell trademarks.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.








