Emerald Holding, Inc. Names Danielle Puceta as Chief Digital Officer to Drive Digital Transformation and Innovation
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Sep 10 2025
0mins
Source: Newsfilter
Appointment of Chief Digital Officer: Emerald Holding, Inc. has appointed Danielle Puceta as Chief Digital Officer to lead the company's digital strategy and business transformation, focusing on innovation and growth.
Role and Responsibilities: In her new role, Puceta will oversee the expansion of Event Tech platforms, lead-generation initiatives, and AI integration, while continuing her work as General Manager of Elastic Suite to enhance B2B engagement and customer experiences.
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Analyst Views on EEX
Wall Street analysts forecast EEX stock price to rise
2 Analyst Rating
2 Buy
0 Hold
0 Sell
Moderate Buy
Current: 4.990
Low
7.70
Averages
7.85
High
8.00
Current: 4.990
Low
7.70
Averages
7.85
High
8.00
About EEX
Emerald Holding, Inc. is a business-to-business (B2B) event organizer principally in the United States. The Company integrates live events, media content, industry insights, digital tools, data-focused solutions, and e-commerce platforms into three complementary business lines: Connections, Content and Commerce. The Connections division consists of a collection of B2B events spanning trade shows, conferences, B2C showcases and a scaled hosted buyer platform. The Content division consists of B2B print publications and digital media products that complement its existing trade show properties. The Commerce division offers B2B e-commerce and digital merchandising solutions, serving the needs of manufacturers and retailers through its Elastic Suite and Bulletin platforms, which create a digital year-round transactional platform for use by its customers, regardless of location. It also operates content and content-marketing websites, related digital products, and produces publications.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Legal Investigation Initiated: Levi & Korsinsky, LLP has launched an investigation into the fairness of the acquisition by funds managed by Apollo Global Management, Inc., aiming to determine if any misconduct or inadequate disclosures occurred.
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- Shareholder Rights Investigation: Ademi LLP is investigating Emerald (NYSE:EEX) for potential breaches of fiduciary duty and other legal violations related to its transaction with Apollo-managed funds, aiming to protect shareholder rights.
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- Competition Transaction Restrictions: The transaction agreement imposes significant penalties for accepting competing bids, potentially harming shareholder interests and limiting market competition, raising concerns about fair market practices.
- Board Responsibility Review: We are examining the conduct of Emerald's board of directors to determine whether they are fulfilling their fiduciary duties to all shareholders, ensuring transparency and fairness in the transaction process.
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- Market Reaction: Following the acquisition announcement, EEX stock surged nearly 13% in premarket trading, while APO stock experienced a slight decline, reflecting optimistic sentiment towards EEX.
- Post-Merger Outlook: Upon completion of the acquisitions, Apollo plans to merge Emerald with Questex to create a platform hosting about 160 events, aiming to leverage the strengths of both companies to enhance market competitiveness.
- Growth Potential: Apollo anticipates that the combined entity will drive organic growth and capture a significant share of the North American B2B events market, further solidifying its leadership position in the industry.
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- Acquisition Overview: Apollo Global Management announced all-cash acquisitions of Emerald Holding and Questex, with the transactions expected to close in the second half of 2026, indicating the company's intent to expand in the B2B experiential events and media platform sector.
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- Business Integration Plans: The combined entity is expected to operate approximately 160 events across complementary end markets, merging Emerald's exhibition portfolio with Questex's digital engagement platform, aimed at strengthening market competitiveness and customer experience.
- Dividend Declaration: Emerald's board declared a quarterly dividend of $0.015 per share, payable on June 1 to shareholders of record on May 21, further boosting investor confidence in the company's future prospects.
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