Treasure Global Reports Record Engagement on ZCITY Platform
Treasure Global announced record engagement and monetization on its ZCITY Super App platform, alongside a strategic redevelopment of its TAZTE platform to strengthen its digital ecosystem. For the quarter ended December 2025, the company reported a 7x quarter-over-quarter increase in ARPU and noted that 70.1% of paid users completed three or more transactions, up from 43.9% in the prior quarter. "The surge in high-frequency users demonstrates the growing strength of our ZCITY ecosystem. Our data-driven initiatives are translating into higher engagement and monetization efficiency, reinforcing our strategy of building a scalable digital platform," said Carlson Thow, CEO of Treasure Global. Additionally, TADAA Technologies Sdn Bhd, a subsidiary of Treasure Global, has initiated a strategic redevelopment of the TAZTE platform to enhance technological infrastructure, analytics capabilities, and user experience.