Medicus Pharma Enters Strategic Media Agreement with New to The Street
Medicus Pharma entered into a 12-part, one-year strategic media agreement with New to The Street to expand its national and international visibility across television, digital, and outdoor platforms. The campaign will highlight Medicus Pharma's differentiated pipeline, including SkinJect, a localized immuno-oncology platform targeting non-melanoma skin cancers such as basal cell carcinoma and rare conditions like Gorlin Syndrome, representing a multi-billion-dollar market opportunity. The series will also feature Teverelix, a next-generation GnRH antagonist designed for patients with advanced prostate cancer and acute urinary retention associated with enlarged prostate conditions-addressing a significant and growing global market. Under the agreement, New to The Street will produce and distribute a comprehensive media campaign designed to elevate Medicus Pharma's corporate narrative, clinical progress, and long-term growth strategy to a broad investor audience. he series will include 12 in-depth executive interviews released monthly, with each segment broadcast across Bloomberg Television in the United States.