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KELYA Should I Buy

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Intellectia

Should You Buy Kelly Services Inc (KELYA) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
8.850
1 Day change
-1.56%
52 Week Range
14.940
Analysis Updated At
2026/03/06
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Kelly Services Inc (KELYA) is not a strong buy for a beginner investor with a long-term focus at this time. The technical indicators are bearish, and the financial performance shows declining revenue and gross margin, despite some improvement in net income and EPS. The options data indicates low put-call ratios, suggesting limited bearish sentiment, but there are no strong positive catalysts or trading signals to justify an immediate buy. Holding off for better entry points or stronger signals is recommended.

Technical Analysis

The technical indicators are bearish. The MACD histogram is negative and contracting, the RSI is neutral at 39.161, and the moving averages indicate a bearish trend (SMA_200 > SMA_20 > SMA_5). The stock is trading below key pivot levels, with support at 9.174 and resistance at 9.801.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
9
Buy
4

Positive Catalysts

  • Kelly Services has rebranded its Pediatric Therapeutic Services to address a nationwide therapist shortage, which could position the company well in the education sector. Additionally, the rebranding highlights a focus on flexible staffing solutions for schools, which may drive future growth.

Neutral/Negative Catalysts

  • The company's financials for Q4 2025 show a significant decline in revenue (-11.91% YoY) and gross margin (-7.40% YoY), which raises concerns about operational efficiency and growth potential. The bearish technical indicators and lack of strong trading signals further dampen the outlook.

Financial Performance

In Q4 2025, revenue dropped by 11.91% YoY to $1.049 billion. However, net income improved significantly to -$128 million (up 312.90% YoY), and EPS increased to -3.68 (up 322.99% YoY). Gross margin declined to 18.78%, down 7.40% YoY, indicating challenges in maintaining profitability.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Barrington analyst Kevin Steinke recently lowered the price target from $16 to $15 while maintaining an Outperform rating. This reflects cautious optimism but also acknowledges challenges following the company's Q4 results and 2026 outlook.

Wall Street analysts forecast KELYA stock price to rise
2 Analyst Rating
Wall Street analysts forecast KELYA stock price to rise
2 Buy
0 Hold
0 Sell
Moderate Buy
Current: 8.990
sliders
Low
16
Averages
16.5
High
17
Current: 8.990
sliders
Low
16
Averages
16.5
High
17
Barrington
Kevin Steinke
Outperform
downgrade
$16 -> $15
AI Analysis
2026-02-13
Reason
Barrington
Kevin Steinke
Price Target
$16 -> $15
AI Analysis
2026-02-13
downgrade
Outperform
Reason
Barrington analyst Kevin Steinke lowered the firm's price target on Kelly Services to $15 from $16 and keeps an Outperform rating on the shares. The firm updated estimates following Q4 results and the company's issuance of its 2026 outlook.
Barrington
Kevin Steinke
Outperform
to
NULL
downgrade
$25 -> $16
2025-11-11
Reason
Barrington
Kevin Steinke
Price Target
$25 -> $16
2025-11-11
downgrade
Outperform
to
NULL
Reason
Barrington analyst Kevin Steinke lowered the firm's price target on Kelly Services to $16 from $25 and keeps an Outperform rating on the shares. The company's Q2 results missed expectations and it noted that macroeconomic dynamics had an increased negative impact on performance, the analyst tells investors in a research note. The firm cites the Q3 shortfall and "soft" Q4 outlook for the target cut.
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