BODI News & Events

BODi announced that its premium protein and superfood nutrition solution, Shakeology, will launch in The Vitamin Shoppe nationwide later this year. The launch into The Vitamin Shoppe, which has over 640 locations, builds on Shakeology's entry into retail, with the product launching soon in more than 80 Sprouts Farmers Market locations across the U.S., the company said. Through this retail partnership, Shakeology will be available at The Vitamin Shoppe locations across the U.S. in a convenient seven-serving bag format, priced at $34.99. The initial launch will include four flagship flavors: Chocolate Whey, Vanilla Whey, Chocolate Vegan, and Vanilla Vegan. "Shakeology has been a trusted nutrition solution for millions of people for almost two decades," said Carl Daikeler, co-founder and CEO of BODi. "Expanding into The Vitamin Shoppe allows us to reach an even broader audience at a time when more consumers are becoming more proactive about their health and longevity by prioritizing high-quality nutrition. This is another important step in our goal to make Shakeology more accessible to more people."

BODi announced that its premium protein and superfood nutrition solution, Shakeology, will launch at more than 80 Sprouts Farmers Market locations nationwide on May 18. BODi has also secured a strategic partnership with KeHE Distributors, a national distributor focused on natural, organic, fresh, and specialty products, expanding with KeHE's potential reach across grocery, supermarket, and online channels to more than 30,000 retail locations.

BODi announced the expansion of its 10 Minute BODi catalogue with three new digital programs, accelerating its push to make consistent fitness more achievable for more people. As many consumers prioritize longevity, metabolic health, and sustainable routines, and as the use of GLP-1 medications continues to rise, BODi recognizes busy schedules remain the primary obstacle to healthy results. Other common barriers like complexity and intimidation made this 10 Minute BODi tier an ideal subscription alternative to turn workouts into a simple, daily habit that delivers meaningful results in just 10 minutes. Based on the significant number of studies showing that Microdose Fitness, or workouts that are 10 minutes or shorter, can have a dramatic effect on health, longevity and disease prevention, this expansion includes the launch of 10 Minute Speed Train from popular BODi Super Trainer Joel Freeman and 10 Minute Active Aging, led by Debbie Siebers, a recent contestant on ABC's The Golden Bachelor. BODi has also introduced 10 Minute GLP-1 Fitness Formula, led by Michelle Dozois, further expanding the 10 Minute BODi subscription with targeted, science-backed programs, built to help subscribers build strength, improve mobility, and support long-term health.