Stock Price Prediction

ZH stock is currently trading at $3.49, with Citigroup maintaining a "Strong Buy" rating and a revised price target of $4.70, implying a 30.92% upside. The bullish view is supported by Zhihu's significant cost reductions, improved gross margins (63.9%), and its Q4 2024 breakeven target, which could act as a catalyst. However, challenges in revenue growth and market sentiment toward Chinese stocks remain key risks.

ZH stock faces bearish sentiment due to declining marketing services revenue (-33% YoY) and vocational training revenue (-27.4% YoY), reflecting challenges in core business segments. Despite improved gross profit margin (63.9%) and reduced net loss, the stock's breakeven target by Q4 2024 may not sustain long-term growth. Current price near $3.60 lacks strong catalysts, with downside risk if revenue growth remains weak.