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PLBY Overview

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$
0.000
0.000(0.000%)
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0.000(0.000%)Aft-market
ET
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0.000
0.000(0.000%)
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0.000(0.000%)Aft-market
ET
OverviewStock Price PredictionTechnicalValuationFinancialsEarningsShould I BuyNews & Events
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Intellectia

Loading chart...

High
1.234
Open
1.200
VWAP
1.20
Vol
786.25K
Mkt Cap
136.40M
Low
1.175
Amount
940.70K
EV/EBITDA(TTM)
34.43
Total Shares
115.60M
EV
268.24M
EV/OCF(TTM)
--
P/S(TTM)
1.07
Playboy, Inc., formerly PLBY Group, Inc., is a global pleasure and leisure lifestyle company. The Company’s flagship consumer brand, Playboy, has its products and content in approximately 180 countries. The Company operates through two segments: Direct-to-Consumer, and Licensing. Its Direct-to-Consumer segment is engaged in the sale of consumer products sold directly to customers online or at brick-and-mortar stores. The Licensing segment includes trademark licenses for third-party consumer products and location-based entertainment businesses. Its products include sexual wellness, style and apparel, gaming and lifestyle, and beauty and grooming.
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Events Timeline

(ET)
2026-06-22
09:30:00
Playboy to Repurchase 16.6M Shares for Approximately $17.4M
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2026-05-11 (ET)
2026-05-11
16:20:00
Playboy Reports Q1 Revenue of $30.2M
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2026-03-16 (ET)
2026-03-16
16:30:00
Playboy Reports Q4 Revenue of $34.91M, Beating Consensus
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2026-03-11 (ET)
2026-03-11
12:00:00
Dow Jones Drops Over 400 Points Amid Oil Price Volatility
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2026-03-11
07:50:00
Playboy Appoints Phillip Picardi as Chief Brand Officer
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link
2026-02-26 (ET)
2026-02-26
08:50:00
Playboy Appoints David Miller as President, Media & Brand
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2026-02-24 (ET)
2026-02-24
16:40:00
Major Averages Bounce Back, Investors Focus on AI News
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2026-02-24
12:00:00
Major Averages Bounce Back, Investors Focus on AI News
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2026-02-24
08:40:00
Playboy CEO: Significant Revenue Growth in Q4
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News

Newsfilter
8.5
06-29Newsfilter
Playboy Joins Russell 2000 and 3000 Indices
  • Index Inclusion: Playboy, Inc. officially joined the Russell 2000 and Russell 3000 indices on June 29, 2026, reflecting significant operational momentum after five consecutive quarters of positive adjusted EBITDA, which is expected to enhance its visibility among institutional investors.
  • Market Capitalization: The inclusion is based on market capitalization rankings as of April 30, 2026, allowing Playboy to stand out among 4,000 U.S. stocks, thereby solidifying its position in the small-cap market.
  • Liquidity Enhancement: CEO Ben Kohn noted that joining these widely followed indices will broaden Playboy's shareholder base and enhance trading liquidity, supporting future growth, particularly across its four revenue lines.
  • Asset Management Impact: As of June 2025, approximately $12.2 trillion in assets benchmarked against Russell indices, and Playboy's inclusion will attract more attention in investment management and active investment strategies, further enhancing brand value.
Newsfilter
8.5
06-22Newsfilter
Playboy Completes Buyback of Fortress's Entire Stake
  • Buyback Scale: On June 18, 2026, Playboy entered into an agreement to repurchase approximately 16.6 million shares at $1.05 each, representing nearly 15% of total outstanding shares for about $17.4 million, reflecting strong confidence in the company's intrinsic value.
  • Financial Flexibility: The initial payment of $2 million is followed by approximately $15.4 million in three scheduled installments through December 31, 2026, ensuring the company maintains financial flexibility while effectively utilizing cash flow.
  • Shareholder Backing: The deal is fully backed by commitments from Rizvi Traverse and Byborg, ensuring sufficient funding for the buyback, which enhances shareholder confidence in the company's future while mitigating the risk of a large-scale market sell-off.
  • Improved Operational Performance: With five consecutive quarters of positive adjusted EBITDA, this buyback underscores Playboy's ongoing efforts to enhance operational efficiency and shareholder value, which is expected to further drive stock price appreciation.
seekingalpha
8.5
06-22seekingalpha
Playboy to Repurchase Entire Stake from Fortress, Shares Surge 10%
  • Share Buyback Plan: Playboy has agreed to repurchase approximately 16.6 million shares from Fortress Investment Group at $1.05 per share for about $17.4 million, covering nearly 15% of its outstanding shares, which is expected to enhance shareholder value by the end of 2026.
  • Stock Price Surge: Following the announcement, Playboy's shares jumped 10% in premarket trading to $1.45, indicating a positive market reaction to the buyback plan, which may boost investor confidence and attract more buying interest.
  • Earnings Outlook Improvement: The buyback is expected to be immediately accretive to earnings per share, reflecting the company's proactive measures in optimizing its capital structure, potentially laying the groundwork for future profit growth and strengthening its position in a competitive market.
  • Strategic Exit Arrangement: This transaction allows Fortress to exit its position in an orderly manner, and Playboy's buyback plan not only helps improve its financial standing but may also provide greater flexibility for future expansion and investments.
Newsfilter
8.5
06-22Newsfilter
Playboy Announces Full Buyback of Fortress Shares
  • Buyback Scale: Playboy is repurchasing approximately 16.6 million shares at $1.05 each, totaling about $17.4 million, which represents nearly 15% of its outstanding shares, reflecting the company's confidence in its intrinsic value.
  • Financial Flexibility: The initial payment of $2 million is followed by three scheduled installments through December 31, 2026, ensuring that the company maintains financial flexibility while immediately enhancing earnings per share.
  • Shareholder Backing: The deal is fully backed by commitments from Rizvi Traverse and Byborg, securing the funding for the buyback and reinforcing shareholder trust and support for the company.
  • Improved Operational Performance: With five consecutive quarters of positive adjusted EBITDA, this buyback indicates Playboy's commitment to enhancing shareholder value and optimizing its capital structure.
seekingalpha
8.5
06-20seekingalpha
Playboy Transforms into Asset-Light Brand Platform
  • Profitability Improvement: Playboy (PLBY) highlighted its evolution into an asset-light brand platform during an investor presentation, with management noting five consecutive quarters of positive adjusted EBITDA, indicating significant profitability improvements and clearer financial visibility by 2028.
  • Stock Price Recovery: Over the past six weeks, Playboy's (PLBY) shares have risen by 12%, reflecting a positive market response to its transformation strategy and indicating increased investor confidence in the company's future growth potential.
  • Historical Overview: Since its founding in 1953, Playboy has transformed from a niche magazine into a sprawling entertainment empire, operating numerous nightclubs between 1960 and 1986, creating a unique brand culture, although it faced challenges in the internet era, its brand influence remains significant.
  • Strategic Initiatives: Recently, Playboy sold half of its China business for approximately $112 million and announced plans to open a new Playboy Club in Miami Beach, marking ongoing efforts to reshape its brand image and market positioning.
Newsfilter
1.0
06-11Newsfilter
Playboy to Present at Planet MicroCap Las Vegas 2026
  • Conference Details: Playboy will participate in the Planet MicroCap conference from June 16-18, 2026, at the Bellagio Hotel in Las Vegas, aiming to showcase its business strategy and engage in one-on-one meetings with institutional investors to strengthen investor relations.
  • Executive Participation: CFO and COO Marc Crossman is scheduled to present on June 17 from 3:30 to 4:00 PM Pacific Time, highlighting Playboy's future growth plans and positioning in the leisure lifestyle market, which is expected to attract potential investor interest.
  • Live Webcast: The presentation will be available via live audio webcast, providing real-time access and an archive for those unable to attend in person, thereby enhancing the company's visibility and influence among investors.
  • Investor Relations Focus: Playboy encourages investors to contact MZ Group to schedule meetings, demonstrating the company's commitment to transparent communication with investors, aiming to build market trust through open information exchange.
Wall Street analysts forecast PLBY stock price to rise
1 Analyst Rating
Wall Street analysts forecast PLBY stock price to rise
1 Buy
0 Hold
0 Sell
Moderate Buy
Current: 0.000
sliders
Low
3.00
Averages
3.00
High
3.00
Current: 0.000
sliders
Low
3.00
Averages
3.00
High
3.00
Lucid Capital
NULL -> Buy
initiated
$3
AI Analysis
2025-07-08
Reason
Lucid Capital
Price Target
$3
AI Analysis
2025-07-08
initiated
NULL -> Buy
Reason
Lucid Capital initiated coverage of PLBY Group with a Buy rating and $3 price target. The firm says the company is at an inflection point, with Playboy recently signing new licensing deals and transitioned its playboy.com business from an operated to a licensed model. Playboy is now positioned for consistent profitability with \"significant opportunity for continued growth,\" the analyst tells investors in a research note.

Valuation Metrics

The current forward P/E ratio for Playboy Inc (PLBY.O) is 62.89, compared to its 5-year average forward P/E of 15.76. For a more detailed relative valuation and DCF analysis to assess Playboy Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average PE
15.76
Current PE
62.89
Overvalued PE
59.13
Undervalued PE
-27.60

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
-38.18
Current EV/EBITDA
193.87
Overvalued EV/EBITDA
341.07
Undervalued EV/EBITDA
-417.44

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
1.32
Current PS
1.04
Overvalued PS
2.32
Undervalued PS
0.33

Financials

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Frequently Asked Questions

What is Playboy Inc (PLBY) stock price today?

The current price of PLBY is 1.18 USD — it has decreased -2.48

What is Playboy Inc (PLBY)'s business?

Playboy, Inc., formerly PLBY Group, Inc., is a global pleasure and leisure lifestyle company. The Company’s flagship consumer brand, Playboy, has its products and content in approximately 180 countries. The Company operates through two segments: Direct-to-Consumer, and Licensing. Its Direct-to-Consumer segment is engaged in the sale of consumer products sold directly to customers online or at brick-and-mortar stores. The Licensing segment includes trademark licenses for third-party consumer products and location-based entertainment businesses. Its products include sexual wellness, style and apparel, gaming and lifestyle, and beauty and grooming.

What is the price predicton of PLBY Stock?

Wall Street analysts forecast PLBY stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PLBY is3.00 USD with a low forecast of 3.00 USD and a high forecast of 3.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Playboy Inc (PLBY)'s revenue for the last quarter?

Playboy Inc revenue for the last quarter amounts to 30.24M USD, increased 4.71

What is Playboy Inc (PLBY)'s earnings per share (EPS) for the last quarter?

Playboy Inc. EPS for the last quarter amounts to -0.03 USD, decreased -70.00

How many employees does Playboy Inc (PLBY). have?

Playboy Inc (PLBY) has 199 emplpoyees as of July 08 2026.

What is Playboy Inc (PLBY) market cap?

Today PLBY has the market capitalization of 136.40M USD.