The chart below shows how NFLX performed 10 days before and after its earnings report, based on data from the past quarters. Typically, NFLX sees a +1.45% change in stock price 10 days leading up to the earnings, and a +6.62% change 10 days following the report. On the earnings day itself, the stock moves by -0.73%. This data can give you a slight idea of what to expect for the next quarter's release.
Positive
Subscriber Growth Surge: Subscriber growth reached 19 million additions in Q4, driven by a diverse content portfolio, indicating strong overall service performance.
Ad Tier Demand Surge: The advertising plan saw over 55% of sign-ups in ad-supported countries, with membership increasing by 30% quarter over quarter, showcasing robust demand for the ad tier.
Viewership Success of 'Carry On': 'Carry On' achieved 313 million view hours in less than two months, surpassing 'Bird Box' viewership, demonstrating Netflix's ability to create successful original content.
Women's Sports Strategy Expansion: The FIFA Women's World Cup rights acquisition for 2027 aligns with Netflix's strategy to enhance live sports offerings, capitalizing on the growing popularity of women's sports.
Increased Operating Margin Guidance: Operating margin guidance for 2025 was raised to 12%-14%, supported by disciplined expense growth and strategic investments in key growth areas.
Negative
Subscriber Growth and Retention: Subscriber growth was driven by a broad slate of programming, but retention rates post-holiday events were not disclosed, indicating potential concerns about long-term subscriber loyalty.
Currency Impact on Margins: The U.S. dollar's strength is expected to negatively impact margin targets, with 60% of revenue in non-U.S. currencies and only 50% hedged, suggesting vulnerability to currency fluctuations.
Ad Engagement Challenges: Despite significant growth in the advertising user base, the engagement of ad-supported members remains similar to non-ad-supported members, indicating challenges in differentiating the ad experience.
Content Spending Increase Concerns: Content spending is projected to increase from $17 billion in 2024 to $18 billion in 2025, raising concerns about sustainability and the potential for diminishing returns on investment.
Rising Operating Expenses Pressure: Operating expenses are expected to grow at a high single-digit rate, while content amortization growth is also projected to be high single-digit, suggesting pressure on margins amidst rising costs.
Earnings call transcript: Netflix Q4 2024 beats EPS, stock surges
NFLX.O
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