Twisted Tea Launches Limited Edition Holiday Stocking Priced at $18
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 01 2025
0mins
Source: Newsfilter
- Holiday Gift Launch: Twisted Tea has introduced a limited edition Twistmas Stocking containing nine hard iced teas priced at $18, aimed at attracting holiday consumers and enhancing brand visibility during the festive season.
- Marketing Strategy: This stocking not only offers a convenient drinking experience but also encourages sharing among consumers, thereby strengthening brand interaction and customer loyalty during the holidays.
- Sales Schedule: Twisted Tea will conduct multiple limited releases on December 4, 8, 11, and 15, ensuring timely availability for consumers and creating a sense of urgency around holiday purchases.
- Brand Culture Reinforcement: Brand Director Erica Taylor emphasized that Twisted Tea aims to further integrate into consumers' holiday celebrations through this innovative product, enhancing market recognition and consumer engagement with the brand.
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Analyst Views on SAM
Wall Street analysts forecast SAM stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for SAM is 239.01 USD with a low forecast of 192.00 USD and a high forecast of 326.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
9 Analyst Rating
1 Buy
7 Hold
1 Sell
Hold
Current: 213.340
Low
192.00
Averages
239.01
High
326.00
Current: 213.340
Low
192.00
Averages
239.01
High
326.00
About SAM
The Boston Beer Company, Inc. is engaged in the business of selling alcohol beverages throughout the United States and in selected international markets, under various trademarks. The trademarks include The Boston Beer Company, Twisted Tea Brewing Company, Hard Seltzer Beverage Company, Angry Orchard Cider Company, Dogfish Head Craft Brewery, Dogfish Head Distilling Co., Angel City Brewing Company, Coney Island Brewing Company, Green Rebel Brewing Co., and Sun Cruiser Beverage Co. It produces alcohol beverages, including hard seltzer, flavored malt beverages, and hard cider at Company-owned breweries and its cidery and under contract arrangements at other production facilities. The four primary Company-owned breweries are focused on production and research and development. It also owns three smaller local breweries that are mainly focused on brewing and packaging beers for retail sales on site at tap rooms and gift shops, and other. The Company sells its beverages in various packages.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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