The Trumps Launch New Cryptocurrency Venture: Transactions Among Themselves

Written by Emily J. Thompson, Senior Investment Analyst

MSTR+0.62%

TRON-1.65%

DJT+0.28%

Source: WSJ

Updated: Aug 31 2025

0mins

Source: WSJ

Trump Family's Crypto Venture Deal

New Deal Overview: The Trump family has orchestrated a significant deal for their primary cryptocurrency venture, which is projected to generate over $500 million in earnings.
Conflict of Interest: An unusual aspect of this arrangement is that companies backed by Trump are involved on both sides of the transaction, raising questions about potential conflicts of interest.

MSTR

$161.58+Infinity%1D

Analyst Views on MSTR

Wall Street analysts forecast MSTR stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MSTR is 453.17 USD with a low forecast of 229.00 USD and a high forecast of 705.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

14 Analyst Rating

12 Buy

2 Hold

0 Sell

Strong Buy

Current: 160.580

Low

229.00

Averages

453.17

High

705.00

Current: 160.580

Low

229.00

Averages

453.17

High

705.00

Cantor Fitzgerald

Overweight

initiated

$213

2026-01-26

New

Reason

Cantor Fitzgerald

Price Target

$213

AI Analysis

2026-01-26

New

initiated

Overweight

Reason

Cantor Fitzgerald assumed coverage of Strategy with an Overweight rating and $213 price target. The firm is a long-term believer in bitcoin and expects continued institutional adoption, supporting Strategy's long-term vision. While Strategy's core software business is a minor component to the story, a turnaround could generate steady cash flow for bitcoin accumulation, the analyst tells investors in a research note.

Mizuho

Dan Dolev

Outperform

downgrade

$484 -> $403

2026-01-16

Reason

Mizuho

Dan Dolev

Price Target

$484 -> $403

2026-01-16

downgrade

Outperform

Reason

Mizuho analyst Dan Dolev lowered the firm's price target on Strategy to $403 from $484 and keeps an Outperform rating on the shares. The firm adjusted targets in the financial technology, payments, crypto and IT services group as part of its 2026 outlook. The firm says fintech and payments enter 2026 "with major political, macro, and product catalysts." Rate caps may ultimately benefit networks and buy now pay later players, as credit-to-BNPL shifts drive incremental debit volume, the analyst tells investors in a research note.

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Clear Street

Buy

downgrade

$443 -> $268

2026-01-09

Reason

Clear Street

Price Target

$443 -> $268

2026-01-09

downgrade

Buy

Reason

Clear Street lowered the firm's price target on Strategy to $268 from $443 and keeps a Buy rating on the shares. The firm cites its new sum-of-the-parts valuation for the target cut. The drop reflects lower bitcoin prices and treasury yield assumptions, the analyst tells investors in a research note. Clear Street says Strategy remains a :differentiated and compelling" vehicle for leveraged bitcoin exposure on a per-share basis.

Bernstein

Outperform

NULL

downgrade

$600 -> $450

2025-12-08

Reason

Bernstein

Price Target

$600 -> $450

2025-12-08

downgrade

Outperform

NULL

Reason

Bernstein lowered the firm's price target on Strategy to $450 from $600 and keeps an Outperform rating on the shares. The firm remains convinced market concerns on Strategy are overstated, given its over-collateralized balance sheet and 21 months cash reserves. Bernstein believes Strategy is becoming close to a Bitcoin-reserved financial operating business, delivering fixed income yield and savings products for investors.

About MSTR

Strategy Inc., formerly MicroStrategy Incorporated, is a bitcoin treasury and business intelligence company. The Company provides cloud-native, artificial intelligence (AI)-powered enterprise analytics software to thousands of global customers. The Company’s Strategy ONE platform provides access to AI-powered workflows, unlimited data sources, cloud-native technologies, and performance to speed up time from data to action. Strategy One delivers visualization, reporting, and embedded analytics capabilities across retail, banking, technology, manufacturing, insurance, consulting, healthcare, telecommunications, and the public sector. Its Strategy Mosaic is a universal intelligence layer that provides enterprises with consistent definitions and governance across data sources, regardless of where that data resides or which tools access it. The Strategy Mosaic offers data clarity and connection by eliminating trade-offs between flexibility, control, and speed.

About the author

Emily J. Thompson

Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.