Starbucks Plans to Open 5,000 New Coffeehouses in the U.S.
Highlights include: Up to 5,000 new coffeehouse opportunities across the U.S. alone, and, as average unit volumes grow, that number could double over time; Double its international coffeehouse footprint over time, approaching 40,000 locations outside the U.S., driven by achieving between 15,000 to 20,000 new coffeehouses in China; Accelerate international licensed store growth, with international coffeehouses expected to grow at double the rate of North America "Even with our scale, the U.S. coffeehouse growth opportunity for Starbucks is big and broad," said COO Mike Grams. "In fiscal 2028, we expect to ramp to build about 400 net-new coffeehouses across our U.S. company-operated business - with discipline and purpose." Starbucks also highlighted its China joint venture with Boyu Capital, shifting the market to a licensed model while retaining a 40% stake.
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Starbucks Reports Mixed Q1 Results Amid Turnaround Strategy
- Performance Recovery: Starbucks reported a net income of $293.3 million and earnings per share of $0.26 for Q1, down from $780.8 million and $0.69 a year earlier, indicating pressure from turnaround costs and rising coffee prices on profitability.
- Sales Growth: The company achieved a 6% increase in net sales to $9.92 billion, with global same-store sales rising 4%, surpassing market expectations of 2.3%, marking the first transaction growth in two years and indicating a trend of customer return.
- China Market Strategy: Starbucks announced a joint venture with Boyu Capital to operate its business in China, expected to close in Q2 of fiscal 2026, further solidifying its position in the world's second-largest market.
- Expansion Plans: Starbucks aims to open 600 to 650 new stores in fiscal 2026, despite closing approximately 400 U.S. locations last year, demonstrating the company's commitment to global market expansion.

Starbucks Reports Earnings Below Expectations, Yet Stock Price Increases.
- Quarterly Sales Performance: Starbucks reported quarterly sales that exceeded expectations.
- Earnings Report: Despite strong sales, the company's earnings fell short of projections due to ongoing investments aimed at a turnaround strategy.









