Samuel Adams Launches Cherry Bomb Craft Beer
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1d ago
0mins
Source: Newsfilter
- High ABV Innovation: Samuel Adams' Cherry Bomb beer, with an alcohol content of 9%, fills a gap in the market for high-ABV cherry beers, expected to attract consumers seeking new flavors and further solidify its leadership in the craft beer sector.
- Market Expansion: As the first major high-ABV cherry beer, Cherry Bomb signifies a strategic expansion for Samuel Adams into the rapidly growing high-ABV beer category, projected to grow three times faster than traditional craft beer, showcasing the brand's foresight.
- Convenient Packaging: Available year-round in 19.2oz single-serve cans, Cherry Bomb is designed for grab-and-go drinking occasions, meeting modern consumers' demand for convenience and expanding the brand's market share in the convenience channel.
- Flavor Profile: This Imperial Wheat Ale features bold black cherry flavor with a hint of candied sweetness, and despite its high ABV, it offers a clean finish, making it suitable for solo enjoyment or sharing with friends, enhancing the overall consumer experience.
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Analyst Views on SAM
Wall Street analysts forecast SAM stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for SAM is 239.01 USD with a low forecast of 192.00 USD and a high forecast of 326.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
9 Analyst Rating
1 Buy
7 Hold
1 Sell
Hold
Current: 213.340
Low
192.00
Averages
239.01
High
326.00
Current: 213.340
Low
192.00
Averages
239.01
High
326.00
About SAM
The Boston Beer Company, Inc. is engaged in the business of selling alcohol beverages throughout the United States and in selected international markets, under various trademarks. The trademarks include The Boston Beer Company, Twisted Tea Brewing Company, Hard Seltzer Beverage Company, Angry Orchard Cider Company, Dogfish Head Craft Brewery, Dogfish Head Distilling Co., Angel City Brewing Company, Coney Island Brewing Company, Green Rebel Brewing Co., and Sun Cruiser Beverage Co. It produces alcohol beverages, including hard seltzer, flavored malt beverages, and hard cider at Company-owned breweries and its cidery and under contract arrangements at other production facilities. The four primary Company-owned breweries are focused on production and research and development. It also owns three smaller local breweries that are mainly focused on brewing and packaging beers for retail sales on site at tap rooms and gift shops, and other. The Company sells its beverages in various packages.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Samuel Adams Launches Cherry Bomb Craft Beer
- High ABV Innovation: Samuel Adams' Cherry Bomb beer, with an alcohol content of 9%, fills a gap in the market for high-ABV cherry beers, expected to attract consumers seeking new flavors and further solidify its leadership in the craft beer sector.
- Market Expansion: As the first major high-ABV cherry beer, Cherry Bomb signifies a strategic expansion for Samuel Adams into the rapidly growing high-ABV beer category, projected to grow three times faster than traditional craft beer, showcasing the brand's foresight.
- Convenient Packaging: Available year-round in 19.2oz single-serve cans, Cherry Bomb is designed for grab-and-go drinking occasions, meeting modern consumers' demand for convenience and expanding the brand's market share in the convenience channel.
- Flavor Profile: This Imperial Wheat Ale features bold black cherry flavor with a hint of candied sweetness, and despite its high ABV, it offers a clean finish, making it suitable for solo enjoyment or sharing with friends, enhancing the overall consumer experience.
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