Pierre & Vacances-Center Parcs - First Quarter 2024/2025 Revenue
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 23 2025
0mins
Source: Businesswire
Financial Performance: Pierre & Vacances - Center Parcs reported a revenue of €372.5 million for Q1 2024/2025, showing a 1.1% increase compared to the same period last year, driven by growth in tourism businesses and higher average letting rates.
Customer Satisfaction and Market Trends: The Group experienced an increase in customer satisfaction across all brands, while also noting shifts in consumer behavior towards local and responsible tourism amidst an uncertain economic environment.
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Analyst Views on VAC
Wall Street analysts forecast VAC stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for VAC is 57.24 USD with a low forecast of 37.00 USD and a high forecast of 70.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
9 Analyst Rating
4 Buy
3 Hold
2 Sell
Hold
Current: 55.270
Low
37.00
Averages
57.24
High
70.00
Current: 55.270
Low
37.00
Averages
57.24
High
70.00
About VAC
Marriott Vacations Worldwide Corporation is a global vacation company that offers vacation ownership, exchange, rental and resort and property management, along with related businesses, products, and services. Its segments include Vacation Ownership, and Exchange & Third-Party Management. Vacation Ownership segment includes a portfolio of resorts. It is a worldwide developer, marketer, seller and manager of vacation ownership and related products under the Marriott Vacation Club, Grand Residences by Marriott, Sheraton Vacation Club, Westin Vacation Club, and Hyatt Vacation Club brands. It is a worldwide developer, marketer and seller of vacation ownership and related products under The Ritz-Carlton Club brand. Exchange & Third-Party Management segment includes an exchange network and membership programs, as well as the provision of management services to other resorts and lodging properties. These services are provided through its Interval International and Aqua-Aston businesses.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Pierre et Vacances Shareholders Meeting Announcement
- Meeting Date and Location: The Combined General Meeting of Pierre et Vacances is scheduled for February 12, 2026, at 2:30 PM at Handilab in Saint-Denis, allowing shareholders to participate in key decisions.
- Notice Publication: The notice of the meeting and agenda was published on January 7, 2026, in the Bulletin des Annonces Légales Obligatoires, ensuring shareholders receive timely information for participation.
- Participation and Voting Details: Details regarding participation and voting will be outlined in the notice published on January 28, 2026, ensuring shareholders are informed of their rights and obligations.
- Document Request Rights: Shareholders may request relevant documents up to five days before the meeting, ensuring all shareholders have access to necessary information for informed decision-making.
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Pierre & Vacances-Center Parcs Reports Nearly 7% Revenue Growth in Q1 2025/2026
- Revenue Growth: In Q1 2025/2026, Pierre & Vacances-Center Parcs reported total revenue of €387.3 million, a nearly 7% increase from €372.5 million in the previous year, demonstrating the company's strong performance in the tourism market and effective demand capture.
- Customer Satisfaction Improvement: Customer satisfaction rates increased across all brands, with an occupancy rate nearing 70% for the quarter and exceeding 84% at mountain destinations, reflecting a strong start to the winter season and enhancing brand competitiveness.
- New Loyalty Program: Center Parcs launched its new loyalty program, Friends, in December 2025, attracting 1.9 million members within a month, aimed at enhancing customer experience and loyalty to drive repeat stays, thereby increasing customer retention and market share.
- Strategic Partnership Expansion: On January 5, 2026, maeva acquired the Camping Paradis and Ushuaïa Villages franchises, positioning itself as the leading outdoor accommodation franchisor in France, further solidifying its leadership in the outdoor accommodation market.
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