PicPay Prices 22.857M Shares at $19.00
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 29 2026
0mins
Should l Buy PICS?
PicPay priced 22.857M shares at $19.00, at the high-end of the $16.00-$19.00 range. PicPay is one of the largest digital banks in Brazil by number of customers.
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Analyst Views on PICS
Wall Street analysts forecast PICS stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PICS is USD with a low forecast of USD and a high forecast of USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
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Current: 15.730
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Current: 15.730
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About PICS
Picpay Holdings Netherlands BV is a Brazil-based company which engages in the digital financial services business sector. The Company delivers mobile and financial solutions through a comprehensive ecosystem serving consumers and businesses across Brazil and operates in three business segments. The Consumer Banking segment provides digital wallets, payments, credit products, insurance, and investment solutions designed to simplify personal financial management. The Small and Medium-Sized Businesses segment offers payment acquiring services, business accounts, credit options, and corporate benefits to support merchant operations and growth. The Audiences and Ecosystem Integration segment enhances engagement through digital commerce, travel and entertainment services, gamified experiences, and advertising solutions that connect brands with an active user base.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- SPAC Issuance Surge: January saw SPAC issuance reach a four-year high with 25 blank check deals raising $5.2 billion, providing hundreds of pre-IPO companies with an alternative path to public markets, reflecting growing interest in emerging technology firms.
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- Sector Dynamics: The industrial sector led the month’s largest IPOs, with EquipmentShare.com raising $747 million, highlighting investor preference for fast-growing companies perceived as resilient to AI disruption.
- Emerging Trends: The fintech and biotech sectors showed signs of recovery at the start of 2026, notably with fintech PicPay becoming the first Brazilian IPO in four years, raising $434 million, although its shares fell 5% post-IPO.
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- PicS Digital Bank Performance: Brazilian digital bank PicS priced its IPO at the top of the range, raising $434 million with a market cap of $2.5 billion, boasting 42 million active consumers, although it faces regulatory risks, its strong revenue growth indicates substantial market potential.
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- Market Valuation: The pricing gives PicPay a market value of $2.5 billion, which is 9% higher than previously anticipated, reflecting investor confidence in the growth potential of Brazil's digital financial services sector.
- Market Performance: As the first Brazilian company to complete a US IPO since 2021, PicPay's listing signifies a recovery in the Brazilian stock market, particularly with the BOVESPA Index having risen 49% over the past year, highlighting renewed investor interest in emerging markets.
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