MichaelAaron Flicker Releases New Book on Investment Psychology Insights
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
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Source: NASDAQ.COM
- Psychology and Investment: MichaelAaron Flicker's new book, 'Hacking The Human Mind', explores psychological factors like loss aversion and sunk costs, emphasizing how these influence investor decisions and helping readers understand market behavior.
- Application of Behavioral Science: Flicker's research reveals that consumer behavior often contradicts stated intentions, a finding crucial for brands and investors to grasp market dynamics, enhancing decision-making effectiveness.
- Brand Case Studies: The book uses the 'Got Milk' campaign to illustrate how leveraging loss aversion can drive sales, highlighting the need for brands to focus on emotional responses rather than solely rational analysis in marketing.
- Long-term Investment Strategies: Flicker emphasizes that understanding the complexities of human psychology can aid investors in maintaining rationality during market fluctuations, stressing the importance of long-term investment and encouraging readers to stick to their strategies amid volatility.
AAPL
$273.76+Infinity%1D
Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is 289.17 USD with a low forecast of 225.00 USD and a high forecast of 345.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
35 Analyst Rating
21 Buy
12 Hold
2 Sell
Moderate Buy
Current: 273.400
Low
225.00
Averages
289.17
High
345.00
Current: 273.400
Low
225.00
Averages
289.17
High
345.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV and Apple Vision Pro.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.





