Is China going through a consumption revival? Its 618 festival is one sign of it
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jun 20 2025
0mins
Source: CNBC
Consumer Spending Surge: China's 618 shopping festival saw a significant recovery in consumer spending, with gross merchandise value increasing by 15.2% to approximately 855.6 billion yuan ($119 billion), driven by strong sales in electronics, beauty products, and pet care items.
Impact of Subsidies and AI: Government trade-in subsidies boosted sales, particularly in household appliances and beauty products, while e-commerce platforms like Alibaba utilized AI tools to enhance marketing effectiveness; however, some regions faced subsidy shortages that affected sales momentum towards the end of the festival.
Analyst Views on JD
Wall Street analysts forecast JD stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for JD is 38.83 USD with a low forecast of 28.00 USD and a high forecast of 50.50 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
9 Analyst Rating
7 Buy
1 Hold
1 Sell
Moderate Buy
Current: 30.000
Low
28.00
Averages
38.83
High
50.50
Current: 30.000
Low
28.00
Averages
38.83
High
50.50
About JD
JD.Com Inc is a company principally engaged in the e-commerce business, including online retail and online marketplace mainly through its retail mobile apps and www.jd.com website (collectively, JD Platform). The Company operates its businesses through four segments. JD Retail segment, including JD Health, JD Industrials, and other components, mainly engage in online retail, online marketplace and marketing services in China. JD Logistics segment includes both internal and external logistics businesses. Dada segment is a local on-demand delivery and retail platform in China. New Businesses segment mainly include JD Property, Jingxi and overseas businesses. The Company mainly conducts its businesses in the domestic market and overseas markets.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
