Brunswick Corp Exceeds Expectations in FY 2025 Performance
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
0mins
Source: Yahoo Finance
- Sales Growth: Brunswick Corp achieved $5.4 billion in sales for FY 2025, a 2% increase year-over-year, demonstrating robust growth across all business lines despite tariff pressures, thereby laying a solid foundation for future investments.
- Free Cash Flow Increase: The company generated $442 million in free cash flow, significantly higher than the previous year, enhancing financial flexibility for further investments and debt reduction, which optimizes its capital structure.
- Market Share Expansion: Mercury Marine holds approximately 47% market share in the US, Canada, and Europe, gaining 70 basis points in the second half of the year, indicating the company's strong position in a competitive market.
- Global Network Expansion: The Freedom Boat Club grew to 442 locations worldwide, with member trips up 5% over 2024, showcasing the company's success in market expansion and enhancing customer experience.
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Analyst Views on BC
Wall Street analysts forecast BC stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for BC is 81.36 USD with a low forecast of 70.00 USD and a high forecast of 115.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
13 Analyst Rating
7 Buy
6 Hold
0 Sell
Moderate Buy
Current: 84.170
Low
70.00
Averages
81.36
High
115.00
Current: 84.170
Low
70.00
Averages
81.36
High
115.00
About BC
Brunswick Corporation designs, manufactures and markets recreational marine products, including marine propulsion products and boats, as well as parts and accessories for the marine and RV markets. Its segments include Propulsion, Engine Parts and Accessories (Engine P&A), Navico Group, and Boat. The Propulsion segment designs, manufactures, and sells engines, controls, rigging, and propellers globally. The Engine P&A segment sells products such as engine parts and consumables, including oils and lubricants, electrical products, boat parts and systems, and also includes its marine parts and accessories distribution businesses. The Navico Group segment designs, develops, manufactures, and markets products and systems for the marine, RV, specialty vehicle, mobile and industrial markets, as well as aftermarket channels. The Boat segment consists of the Brunswick Boat Group (Boat Group), which manufactures and distributes recreational boats, and business acceleration.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Brunswick Corp Exceeds Expectations in FY 2025 Performance
- Sales Growth: Brunswick Corp achieved $5.4 billion in sales for FY 2025, a 2% increase year-over-year, demonstrating robust growth across all business lines despite tariff pressures, thereby laying a solid foundation for future investments.
- Free Cash Flow Increase: The company generated $442 million in free cash flow, significantly higher than the previous year, enhancing financial flexibility for further investments and debt reduction, which optimizes its capital structure.
- Market Share Expansion: Mercury Marine holds approximately 47% market share in the US, Canada, and Europe, gaining 70 basis points in the second half of the year, indicating the company's strong position in a competitive market.
- Global Network Expansion: The Freedom Boat Club grew to 442 locations worldwide, with member trips up 5% over 2024, showcasing the company's success in market expansion and enhancing customer experience.

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Brunswick Corporation Q4 2025 Earnings Highlights
- Sales Growth: Brunswick Corporation reported net sales of $5.4 billion for 2025, a 2% increase year-over-year, marking the first annual sales growth in three years, reflecting improved market conditions and strong wholesale orders.
- Free Cash Flow Increase: The company generated free cash flow of $442 million, up 56% year-over-year, providing robust funding for future investments and shareholder returns, highlighting its financial health.
- Business Expansion: The Propulsion segment saw a 23% increase in Q4 sales and unveiled the 808 horsepower outboard engine concept, maintaining market share leadership while securing exclusive agreements with multiple OEMs, enhancing competitive advantages.
- 2026 Outlook: Management anticipates revenue between $5.6 billion and $5.8 billion for 2026, with adjusted EPS ranging from $3.80 to $4.40, remaining optimistic about market prospects despite facing $35 million to $45 million in tariff costs.

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