AT&T Partners with NBA to Enhance Fan Experience
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 4 days ago
0mins
Should l Buy T?
Source: Newsfilter
- Immersive Experiences: AT&T will introduce several innovative experiences at the 2026 NBA All-Star Game, including the AT&T Dunk District, aimed at connecting fans through creativity and community, thereby enhancing brand influence.
- Interactive Activities: The Dunk Bus will feature NBA 2K gaming stations and a digital postcard wall, engaging fans of all ages and strengthening the interaction between the brand and consumers.
- Community Commitment: AT&T will showcase its commitment to community engagement and nurturing the next generation of basketball fans through open basketball courts and curated programs for local students, further solidifying its brand image.
- Historical Legacy: As the title sponsor of the highly anticipated AT&T Slam Dunk event, AT&T will commemorate the 150th anniversary of the first phone call, highlighting its ongoing innovation in the connectivity technology sector.
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Analyst Views on T
Wall Street analysts forecast T stock price to fall
15 Analyst Rating
8 Buy
5 Hold
2 Sell
Moderate Buy
Current: 28.800
Low
20.00
Averages
28.27
High
33.00
Current: 28.800
Low
20.00
Averages
28.27
High
33.00
About T
AT&T Inc. is a holding company. The Company is a provider of telecommunications and technology services globally. The Company’s segments include Communications and Latin America. The Communications segment provides wireless and wireline telecom and broadband services to consumers located in the United States and businesses globally. The business units of the Communication segment include Mobility, Business Wireline, and Consumer Wireline. Mobility provides nationwide wireless service and equipment. Business Wireline provides advanced Ethernet-based fiber services, Internet Protocol (IP) Voice and managed professional services, as well as legacy voice and data services and related equipment, to business customers. Consumer Wireline provides broadband services, including fiber connections. Consumer Wireline provides legacy telephony voice communication services. The Latin America segment provides wireless services and equipment in Mexico.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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