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Access earnings results, analyst expectations, report, slides, earnings call, and transcript.
The earnings call presented a mixed picture. While there were positive aspects such as AI-powered initiatives, focus on operational efficiency, and strong ad revenue growth, the guidance for Q2 was weak, with GMV and revenue growth expected to be flat. The Q&A revealed management's reluctance to provide long-term growth projections, which may concern investors. The lack of a new partnership announcement or strong financial metrics further tempers expectations. Given these factors, the stock price is likely to remain stable, resulting in a neutral sentiment.
Gross Merchandise Volume (GMV) $19.5 billion, a 4% increase year-over-year. The growth was driven by strategic initiatives, improved consumer demand in the U.S., and muted impact of tariffs.
Revenue $2.73 billion, a 4% increase year-over-year. Growth was supported by focus categories, advertising, and financial services.
Non-GAAP Operating Income $775 million, an 8% increase year-over-year. This was due to volume leverage, advertising contributions, and marketing efficiencies.
Non-GAAP Earnings Per Share $1.37, a 16% increase year-over-year. Growth was attributed to operational performance and cost efficiencies.
Advertising Revenue $482 million, representing a 17% growth year-over-year. Growth was driven by optimizations in the ads portfolio and increased adoption of promoted listings.
Active Buyers 134 million, a 1% increase year-over-year. Enthusiast buyers remained stable at 16 million, with spend per enthusiast buyer growing to nearly $3,200.
Free Cash Flow Negative $441 million, impacted by $935 million in cash outflows related to taxes on equity investment sales and repatriation tax payments.
Focus Categories: Focus category GMV grew by over 10%, with collectibles being the largest contributor. Trading cards, including Pokemon cards, sports trading cards, and Magic: The Gathering, showed strong growth. TCGplayer subsidiary also posted double-digit GMV growth.
Luxury and Apparel: Expanded authentication for streetwear and luxury apparel brands in the U.S. and launched luxury apparel authentication in the U.K. The Authenticity Guarantee program processed over 1 million items in Q2.
eBay Live: eBay Live expanded to the U.K. and introduced new features like autocharge and combined shipping. It also launched in-person events to engage communities.
U.K. Market: Implemented managed shipping solutions, including package collection services and delivered store features. Mandated managed shipping for new C2C listings, improving GMV growth.
International Expansion: Expanded Klarna partnership to the U.S., driving higher average order values and attracting younger demographics. U.K. C2C initiative showed strong GMV growth.
Generative AI: Used AI to optimize listing titles, improve image quality, and personalize CRM emails, resulting in higher engagement and GMV.
Advertising: First-party advertising revenue grew 17%, with active Promoted Listings making up nearly 1.2 billion of the total listings.
Sustainability: eBay was recognized as one of Time World's Most Sustainable Companies and Newsweek's Greenest Companies 2025.
Long-term Initiatives: Invested in eBay Live and vehicles business, including the acquisition of Caramel, to drive future growth.
Tariffs and Trade Policy Changes: The company has faced uncertainty due to tariffs and trade policy changes, which could disrupt operations and impact financial performance.
Supply Chain Disruptions: Direct shipments from Greater China to the U.S. have been disrupted following the elimination of the de minimis exemption, potentially affecting inventory availability and costs.
Economic Uncertainty: The company acknowledges the uncertain economic environment, which could impact consumer demand and overall business performance.
Regulatory Changes: Potential new tariffs and elimination of de minimis exemptions on other trade corridors could create operational and financial challenges.
Strategic Execution Risks: The company faces challenges in maintaining growth momentum in focus categories and geographic initiatives, particularly as it laps strong prior-year comparisons.
Competitive Pressures: Increased competition in e-commerce and advertising could impact market share and revenue growth.
Technological Investments: The company is heavily investing in AI and other technologies, which could pose risks if these investments do not yield the expected returns.
Currency Exchange Rates: Foreign exchange fluctuations have been a factor, providing both tailwinds and headwinds to financial performance.
Q3 2025 GMV: Expected to be between $19.2 billion and $19.6 billion, representing FX-neutral growth between 3% and 5% year-over-year.
Q3 2025 Revenue: Forecasted between $2.69 billion and $2.74 billion, implying FX-neutral growth of 3% to 5%.
Q3 2025 Non-GAAP Operating Margin: Expected to be between 26.6% and 27.1%, representing non-GAAP operating income growth between 2% and 6% as reported.
Q3 2025 Non-GAAP Earnings Per Share: Forecasted between $1.29 and $1.34, representing year-over-year growth between 8% and 12%.
Full Year 2025 GMV: Tracking towards the high end or slightly above prior expected range of low single-digit FX-neutral growth.
Full Year 2025 Revenue: Expected to grow modestly higher than GMV on an FX-neutral basis, driven by advertising, shipping, and financial services.
Full Year 2025 Non-GAAP Operating Income Growth: Expected between 4% and 5% year-over-year on an as-reported basis.
Full Year 2025 Capital Expenditures: Forecasted to be between 4% and 5% of revenue.
Full Year 2025 Free Cash Flow: Reported free cash flow expected to be approximately $1.5 billion, including a $935 million headwind from unique tax items. Normalized free cash flow expected to be comfortably north of $2 billion.
Full Year 2025 Share Repurchases: Targeting approximately $2.5 billion for the full year.
Full Year 2025 Non-GAAP Earnings Per Share Growth: Expected between 10% and 12% year-over-year.
Dividends Paid: eBay paid a quarterly cash dividend of $134 million in June, amounting to $0.29 per share. The Board has declared a similar dividend of $0.29 per share for Q3, to be paid in September.
Dividend Growth: Non-GAAP earnings per share grew 16% year-over-year, supporting the company's ability to maintain and potentially grow dividend payouts.
Share Repurchase Program: eBay repurchased $625 million worth of shares in Q2 at an average price of $71 per share. The company is targeting share repurchases of approximately $2.5 billion for the full year 2025.
Capital Allocation: The company returned approximately $760 million to shareholders in Q2 through a combination of share repurchases and cash dividends.
The earnings call reveals solid financial performance with strong U.S. GMV growth and promising AI integration plans. Despite some margin concerns due to strategic investments, the optimistic outlook on durable growth and key opportunities in focus categories, vehicles, and AI partnerships is encouraging. The Q&A session highlights management's confidence in future growth, although some uncertainties remain. Overall, the positive financial guidance, strategic initiatives, and shareholder return plans suggest a positive stock price movement in the near term.
The earnings call presented a mixed picture. While there were positive aspects such as AI-powered initiatives, focus on operational efficiency, and strong ad revenue growth, the guidance for Q2 was weak, with GMV and revenue growth expected to be flat. The Q&A revealed management's reluctance to provide long-term growth projections, which may concern investors. The lack of a new partnership announcement or strong financial metrics further tempers expectations. Given these factors, the stock price is likely to remain stable, resulting in a neutral sentiment.
The earnings call shows mixed signals: strong financial metrics with revenue and EPS growth, but weak guidance with flat GMV and revenue projections. Positive factors include share repurchase plans and a strong liquidity position, but concerns arise from declining margins, leadership transition risks, and unclear responses in the Q&A about tariffs and consumer slowdown. Additionally, the market strategy and expenses hint at potential pressures. Without market cap data, a neutral rating is prudent, expecting minimal stock price movement within -2% to 2% over the next two weeks.
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