WeShop Launch: WeShop has launched its social commerce platform in the U.S., allowing users to earn ownership through shopping via its ShareBack™ program, with major retailers like Bloomingdales, Walmart, and Nike participating.
User Engagement and Rewards: The app enables users to explore over 1 billion products, earn "WePoints" for purchases and referrals, and convert these points into equity, promoting a community-driven shopping experience.
Successful UK Pilot: Prior to its U.S. launch, WeShop successfully piloted in the UK, generating over $140 million in sales and demonstrating strong consumer interest in a model based on trust and community.
Market Positioning: With the global e-commerce market projected to exceed $8 trillion by 2027, WeShop aims to lead the shift towards social commerce, emphasizing user ownership and engagement in the retail landscape.
WeShop Holdings Limited is a shoppable social network offering shoppers a loyalty program where they are given the ability to earn WePoints every time they make a purchase, or refer a new user that earns WePoints, which are eventually converted into ordinary shares in WeShop. It has partnered with Influencers, sponsored an organization, Salford City, and developed a Founder Program to spread awareness of the platform. It offers hundreds of millions of products from over 500 retailers in the United Kingdom including eBay, Expedia, Boots, Selfridges and Marks & Spencer to its community daily. It has partnered with affiliate networks that enable access to over 500 United States retailers including Walgreens, Sams Club, Bloomingdales, Kitchen Aid, Samsung, StubHub and Best Buy. Its platform allows its users to recommend any of the hundreds of millions of products available to their friends and across the network by writing reviews and uploading their own content in picture or video format.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
