Launch of Video Episodes: WEBTOON is introducing short-form videos called Video Episodes, allowing users to watch adaptations of popular webcomics alongside reading them.
Featured Titles: Initial offerings include 14 English WEBTOON Originals like "The Mafia Nanny," "Star Catcher," and "Osora," each featuring 20 five-minute episodes available for free.
Creator Collaboration: The new video format was developed in collaboration with WEBTOON creators, enhancing storytelling through dynamic visuals, sound, and voice acting.
User Engagement Strategy: This innovation aims to cater to Gen Z's preference for short-form video content, deepening engagement and expanding the audience for WEBTOON series.
WBTN
$12.53+Infinity%1D
Analyst Views on WBTN
Wall Street analysts forecast WBTN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for WBTN is 18.20 USD with a low forecast of 11.00 USD and a high forecast of 25.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
5 Analyst Rating
Wall Street analysts forecast WBTN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for WBTN is 18.20 USD with a low forecast of 11.00 USD and a high forecast of 25.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
2 Buy
3 Hold
0 Sell
Moderate Buy
Current: 12.510
Low
11.00
Averages
18.20
High
25.00
Current: 12.510
Low
11.00
Averages
18.20
High
25.00
UBS
Jennifer Han
Buy -> Neutral
downgrade
$16 -> $13
2025-11-14
Reason
UBS
Jennifer Han
Price Target
$16 -> $13
2025-11-14
downgrade
Buy -> Neutral
Reason
UBS analyst Jennifer Han downgraded Webtoon to Neutral from Buy with a price target of $13, down from $16.
UBS
Jennifer Han
Buy
to
Neutral
downgrade
$16 -> $13
2025-11-14
Reason
UBS
Jennifer Han
Price Target
$16 -> $13
2025-11-14
downgrade
Buy
to
Neutral
Reason
UBS analyst Jennifer Han downgraded Webtoon (WBTN) to Neutral from Buy with a price target of $13, down from $16. While UBS is constructive on the long-term potential of partnerships with Warner Bros. (WBD) and Disney (DIS), there is limited visibility on timing, deal terms, and monetization, making it hard to incorporate these initiatives into the firm's model, the analyst tells investors in a research note. The stock will likely remain range-bound until clearer inflection points start to emerge, UBS adds.
Evercore ISI
Outperform
to
NULL
downgrade
$23 -> $20
2025-11-13
Reason
Evercore ISI
Price Target
$23 -> $20
2025-11-13
downgrade
Outperform
to
NULL
Reason
Evercore ISI lowered the firm's price target on Webtoon to $20 from $23 and keeps an Outperform rating on the shares. Q3 results were "a bit of a letdown," with both revenue and EBITDA missing expectations, largely due to a significant drop in advertising revenue, the analyst tells investors. While the current quarter's results were "underwhelming," the firm's belief in Webtoon's long-term potential is driven by its "strong market position and promising user engagement metrics," the analyst tells investors.
JPMorgan
Neutral
maintain
$14 -> $22
2025-09-16
Reason
JPMorgan
Price Target
$14 -> $22
2025-09-16
maintain
Neutral
Reason
JPMorgan raised the firm's price target on Webtoon (WBTN) to $22 from $14 and keeps a Neutral rating on the shares. The company announced a "major expansion" of its Disney (DIS) partnership under which Webtoon will build and operate a new digital comics platform, the analyst tells investors in a research note. The firm says the announcement signals a "significant step-up" in scale relative to the previously announced partnership. While the impact to near-term estimates is likely limited, the partnership is a strategic win for Webtoon, contends JPMorgan.
About WBTN
WEBTOON Entertainment Inc. is a global storytech company. It operates a global storytelling platform, where a community of creators and users discover, create, and share new content. It has a user base in over 150 countries with over half of its monthly active users coming from outside its core markets of Korea, Japan and the United States and Canada. Content on its platform tells stories created by its creators through multiple immersive formats. On its platform, creators tell long-form stories through its serialized narratives in the form of short-form, bite-sized episodes. These stories are told primarily in two ways: Web-comics, and Web-novels, which are text-based stories. Its creator base ranges from the individual enthusiast with a love of storytelling to the professional author building a brand and an enterprise on its platform. It provides creators with an opportunity to monetize their creativity through various means, including Paid Content, Advertising and IP Adaptations.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
